News Releases

News Releases

Date Title and Summary View
Toggle Summary comScore to Present at Investor Conferences in August View HTML
Toggle Summary MRC Grants comScore Accreditation for Video Viewability Measurement
New partner integrations make comScore's video viewability reporting easily accessible
View HTML
Toggle Summary comScore's Global Mobile Report Available for Download
Key Insights on How Multi-Platform Audiences & Engagement Compare in the US, Canada, UK and Beyond
View HTML
Toggle Summary comScore Introduces Industry's First Combined GRP and Viewability Solution for Mobile Advertising
Daily Reporting of Mobile Ads Brings Measurement into Alignment with Desktop Display and Video Campaigns through comScore validated Campaign Essentials™ (vCE®)
View HTML
Toggle Summary comScore to Present at SunTrust Internet & Digital Media Conference View HTML
Toggle Summary comScore Acquires Proximic to Bolster Pre-Bid Solutions for Buyers and Sellers View HTML
Toggle Summary comScore Introduces Panel-Informed Attribution to Improve Advertisers' Targeting, Timing and Tactics in Reaching the Right Customer Segments
First of its Kind Attribution Solution Developed with ZenithOptimedia Provides More Complete Picture of Customers and Powers More Sophisticated Segmentation Capabilities
View HTML
Toggle Summary Kantar Media and comScore Announce First Joint Offering for Cross-Media Audience Measurement View HTML
Toggle Summary comScore Industry Trust Solution for Programmatic Now Available in Canada View HTML
Toggle Summary comScore, in Collaboration with CIMM, Unveils First Look at Cross-Media Measurement Data for 11 CIMM Member Companies
Cross-Media Measurement Service, Formerly Called Project Blueprint, Provides Continuous Unified Measurement of TV, Radio, Desktop, Smartphone and Tablet Usage
View HTML
Toggle Summary comScore's Latest Whitepaper 2015 U.S. Digital Future in Focus Available for Download
Key Insights on Digital Trends from 2014 and What It Means for the Year Ahead
View HTML
Toggle Summary comScore Appoints David Shiffman as Senior Vice President of Marketing Solutions
Digital Advertising Research Veteran Brings Years of Agency Experience to comScore's Agency Business
View HTML
Toggle Summary comScore to Present at Cantor Fitzgerald Internet & Technology Conference View HTML
Toggle Summary comScore Announces Global Integration with Flurry from Yahoo to Bring Independent Audience Measurement to Mobile App Publishers
Partnership Streamlines Mobile App Measurement to Help Mobile App Publishers Attract Ad Dollars
View HTML
Toggle Summary comScore and Kantar Announce Strategic Global Partnership to Accelerate Cross-Media Audience and Campaign Measurement
Kantar Parent WPP Takes Equity Stake in comScore
View HTML
Toggle Summary comScore's Value of a Digital Ad Whitepaper Available for Download
How Campaign Delivery Performance and Effectiveness Measurement Can Align Dollars with Value and Drive Advertising ROI
View HTML
Toggle Summary comScore Brings Independent Metrics to Programmatic Buying to Elevate Quality Inventory and Trust in Transactions
Media Buyers Will Be Able to Transact Using the Same Trusted Metrics in Both Programmatic and Direct Buying Environments
View HTML
Toggle Summary comScore Announces U.S. Launch of Video Metrix® Multi-Platform to Measure Video Audiences Across Devices
First Syndicated Product to Provide a Single, Unduplicated Measure of Video Viewing Across Desktop, Smartphone, Tablet and OTT Devices
View HTML
Toggle Summary comScore Adds Joan Lewis to its Board of Directors View HTML
Toggle Summary Final 2014 Desktop Online Holiday Sales Reach $53.3 Billion, Up 15 Percent vs. Year Ago
Spending in Final Week of the Season Pushes Totals to Slightly Beat Forecast<br>Cyber Monday Ranks as Heaviest Spending Day of the Season for 5th Consecutive Year
View HTML
Toggle Summary Final Week of Online Holiday Spending Before Christmas Surges 18 Percent vs. Year Ago
Holiday Season-to-Date Desktop Spending up 15 Percent to $48.3 Billion<br>Free Shipping Day (Dec. 18) Hits $926 Million in Spending
View HTML
Toggle Summary Second Consecutive Week Featuring Five Billion Dollar Weekdays of Online Desktop Spending Reaffirms Strong Holiday Season
Following Strong Cyber Week, Y/Y Growth Rate Softens to 12 Percent in Most Recent Week<br>Online Desktop Spending Season-to-Date Remains Up 15 Percent, Still Ahead of Forecast
View HTML
Toggle Summary Green Monday Surges 15 Percent to $1.6 Billion in Desktop Sales to Rank as 3rd Heaviest Day of the Holiday Season-to-Date
Five $1 Billion Dollar Online Shopping Days Highlight Strong Cyber Week, with Similar Results Expected for Current Week<br>Online Sales Since Thanksgiving Up a Very Strong 18-Percent Y/Y vs. 13 Percent Prior to the Holiday
View HTML
Toggle Summary comScore to Present at Barclays Global Technology Conference View HTML
Toggle Summary Cyber Monday Exceeds $2 Billion in Desktop Sales for First Time Ever to Rank as Heaviest U.S. Online Spending Day in History
Cyber Monday Posts a 17-Percent Annual Gain in Online Desktop Sales, While Weekend Buying Increased 26 Percent<br>Full Thanksgiving-Cyber Monday Period Achieved Strong Growth Rate of 24 Percent vs. Year Ago
View HTML