News Releases

News Releases

Date Title and Summary View
Toggle Summary Comscore Announces New Agreement with DECAL for Premium Video Measurement
RESTON, Va. , Feb. 24, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide DECAL, a newly-launched home entertainment distribution company, with Comscore's industry-leading
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Toggle Summary Comscore Continues Measurement Innovation with New US Patent for CTV, OTT and Video Ad Effectiveness
Achievement adds to Comscore's industry-leading ad measurement suite and underscores commitment to innovation RESTON, Va. , Feb. 23, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that the US Patent
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Toggle Summary dentsu Media to use Comscore for Local Television in 2021
Media powerhouse expands partnership with Comscore's audience and impression-based solutions in local markets RESTON, Va. , Feb. 22, 2021 /PRNewswire/ --  Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that dentsu Media
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Toggle Summary Victory Channel Selects Comscore for its National Television Measurement
RESTON, Va. , Feb. 19, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it has signed a new agreement with LightQuest Media, Inc. , which is the agency of record for Victory Channel , a national network that is the
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Toggle Summary Comscore Reports TV Viewing Engagement for Week Ending February 7, 2021
RESTON, Va. , Feb. 18, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending February 7, 2021 .
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Toggle Summary Comscore and MediaMath Partner in LATAM to Launch Programmatic Contextual Targeting for Connected TV, Mobile and Desktop
Partnership delivers industry-first open exchange programmatic contextual targeting solution for CTV and video in LATAM RESTON, Va. , Feb. 18, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and MediaMath , the
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Toggle Summary Comscore Inks New Agreement with SHINEZ.io for Digital Audience Measurement
RESTON, Va. , Feb. 16, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide SHINEZ.io , a storytelling platform that distributes entertaining and engaging stories across social media
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Toggle Summary Comscore Announces Agreement with "Game Time with Boomer Esiason" Producer for Local Television Measurement
RESTON, Va. , Feb. 12, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide JOY-CPW, Inc. , the producer of " Game Time with Boomer Esiason " with Comscore's industry-leading local
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Toggle Summary Comscore Reports TV Viewing Engagement for Week Ending January 31, 2021
Spanish-language programming led broadcast engagement rankings RESTON, Va. , Feb. 11, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer
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Toggle Summary Comscore Announces Renewal Agreement with Ellis Communications for Local Television Measurement
RESTON, Va. , Feb. 10, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewal agreement with Ellis Communications'   KDOC-TV in Los Angeles . Under the terms of the agreement, Ellis will continue to
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Toggle Summary Comscore and Hive Analyze Marketers' Game Plans for Connecting with their Audiences in Super Bowl LV
Shake-up in big game advertising results in fewer new product announcements, while league and broadcast sponsors earn more time on screen with fewer fans RESTON, Va. , Feb. 8, 2021 /PRNewswire/ -- Don't let the box score fool you. Tom Brady may have won another ring, but Super Bowl LV was hardly a
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Toggle Summary Comscore Chief Revenue Officer Carol Hinnant to Speak at California Cable and Telecommunications Association Winter Board Meeting
RESTON, Va. , Feb. 5, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that Carol Hinnant , Chief Revenue Officer, Comscore , will be featured as a panelist at The California Cable and
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Toggle Summary Comscore Reports TV Viewing Engagement for Week Ending January 24, 2021
Procedural and crime dramas dominated broadcast telecast rankings RESTON, Va. , Feb. 4, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer
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Toggle Summary Comscore Brings Cookie-Free Connected TV (CTV) Audience Targeting to Europe with Predictive Audiences
Comscore brings its patent-pending Predictive Audiences solution to the UK and Germany, with the industry's first European CTV viewership audiences RESTON, Va. , Feb. 4, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR) is excited to announce the expansion of Predictive Audiences – the industry's first
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Toggle Summary Comscore Finds Online Food Delivery Surge Driving Growth in Digital Payment Usage
36% of digital buyers said they ordered food more often during the pandemic RESTON, Va. , Feb. 2, 2021 /PRNewswire/ -- New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found digital payments usage in the United States
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Toggle Summary Comscore Chief Product Officer David Algranati to Speak at Coalition for Innovative Media Measurement Summit
RESTON, Va. , Feb. 1, 2021 /PRNewswire/ --  Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that Dr. David Algranati , Chief Product Officer, Comscore , will be featured at the Coalition for Innovative Media
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Toggle Summary Comscore Releases TV Viewing Engagement Rankings for Week Ending January 17, 2021
Football programming topped the charts in Rating Rank and Stickiness Index across cable and broadcast telecasts RESTON, Va., Jan. 28, 2021 /PRNewswire/ --  Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today released the top broadcast
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Toggle Summary Comscore and Dailymotion Extend Longstanding Cooperation
Long-term deal leverages Comscore's global digital audience measurement across five continents RESTON, Va. , Jan. 27, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a long-term renewal agreement with
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Toggle Summary Strong Automotive Merchandising Partners with Comscore Exclusively for Local Television Measurement
Strong Automotive Merchandising selects Comscore's audience- and impression-based currency RESTON, Va. , Jan. 26, 2021 /PRNewswire/ --  Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that full-service automotive
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Toggle Summary Comscore to Launch New Cross-Platform Movie Measurement Solution
Comscore Movies Everywhere reporting will capture box-office performance, demographics, and marketing effectiveness for lifespan of movies RESTON, Va. , Jan. 25, 2021 /PRNewswire/ --  Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today
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Toggle Summary Comscore Finds Significant Growth in In-Home Data Usage Throughout Pandemic
Total in-home data usage surged 18% in 2020 compared to 2019 RESTON, Va. , Jan. 22, 2021 /PRNewswire/ -- As millions of Americans sheltered in place and shifted to working from home and remote learning during the COVID-19 pandemic, ongoing research from Comscore (Nasdaq: SCOR), a trusted partner
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Toggle Summary Comscore Reports TV Viewing Engagement for Week Ending January 10, 2021
RESTON, Va. , Jan. 20, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending January 10, 2021 .
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Toggle Summary Comscore Announces Global Box Office Totals For 2020
2020 global box office hits impressive $12.2 billion despite profound impact of COVD-19 pandemic on movie industry RESTON, Va. , Jan. 15, 2021 /PRNewswire/ -- New information from Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, shows how
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Toggle Summary Comscore and Frameplay Launch Brand Lift Survey Series to Better Understand Intrinsic In-Game Advertising Performance
In initial survey, leading snack brand saw double-digit brand attribution lift across multiple indicators RESTON, Va. , Jan. 12, 2021 /PRNewswire/ --  Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has completed the
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Toggle Summary Comscore and IHS Markit, PlaceIQ, and TransUnion Launch First Cookie-Free Audience Targeting Solution at Scale
Breakthrough partnerships bring comprehensive audience segments to advertisers via Comscore's Predictive Audiences RESTON, Va. , Jan. 11, 2021 /PRNewswire/ -- With third-party cookie deprecation fast approaching, advertisers need bold new solutions to ensure their campaigns continue to reach the
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