Yahoo! Sites Register a Moderate Share Gain for the Second Consecutive Month
RESTON, Va., August 20, 2006 - comScore Networks today released its monthly qSearch analysis of activity across competitive search engines. In July 2006, Yahoo! Sites posted modest market share gains for the second consecutive month to reach 28.8 percent of U.S. searches, trailing Google Sites, which registered a 43.7 percent share. Google's share declined 1 percent from the previous month, ending its impressive 11-month run of consecutive gains. Microsoft Sites held steady in third position with 12.8 percent share of searches, while Time-Warner Network (5.9 percent) and Ask Network (5.4 percent) each showed modest market share gains versus the previous month.
Share of Online Searches by Engine July 2006 vs. July 2005 Total U.S. Home, Work and University Internet Users Source: comScore qSearch |
||||
|
Jul-05 |
Jun-06 |
Jul-06 |
Pt Chg vs. Yr Ago |
Total Internet Population |
100% |
100% |
100% |
N/A |
Google Sites |
36.5 |
44.7 |
43.7 |
7.2 |
Yahoo! Sites |
30.5 |
28.5 |
28.8 |
-1.7 |
MSN-Microsoft Sites |
15.5 |
12.8 |
12.8 |
-2.7 |
Time Warner Network |
9.9 |
5.6 |
5.9 |
-4.0 |
Ask Network |
6.1 |
5.1 |
5.4 |
-0.7 |
? Americans conducted 6.3 billion searches online in July, down 2 percent versus last month, reflecting seasonal declines typically seen in July. Growth in search query volume on an annual basis remains strong, rising 30 percent since July 2005.
? Google Sites led the pack with 2.7 billion search queries performed, followed by Yahoo Sites (1.8 billion), MSN-Microsoft (802 million), Time-Warner Network (366 million), and Ask Jeeves/Ask Network (338 million).
? Google and Yahoo! continued their dominance in toolbar searches, combining for more than 95 percent of the market share in July. Google grabbed 50.3 percent of toolbar searches, while Yahoo! captured 46.2 percent.
For more information on comScore qSearch, please email searchsolutions@comscore.com or call
(650) 244-5412.
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