scor-20220809
0001158172false00011581722022-08-092022-08-09

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d)
of the Securities Exchange Act of 1934
Date of report (Date of earliest event reported): August 9, 2022
COMSCORE, INC.
(Exact name of registrant as specified in charter) 
Delaware001-3352054-1955550
(State or other jurisdiction
of incorporation)
(Commission
File Number)
(IRS Employer
Identification No.)
11950 Democracy Drive
Suite 600
Reston, Virginia 20190
(Address of principal executive offices, including zip code)
(703) 438–2000
(Registrant’s telephone number, including area code)
N/A
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities registered pursuant to Section 12(b) of the Act:
Title of Each ClassTrading SymbolName of Each Exchange on Which Registered
Common Stock, par value $0.001 per shareSCORNASDAQ Global Select Market
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.
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Item 2.02 Results of Operations and Financial Condition.
On August 9, 2022, comScore, Inc. (the "Company") issued a press release announcing its financial results for the period ended June 30, 2022. A copy of the press release announcing the foregoing is furnished as Exhibit 99.1 hereto and is incorporated herein by reference.
The information in this Item 2.02, including Exhibit 99.1 attached hereto, is being furnished and shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934 (the "Exchange Act"), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act, regardless of any general incorporation language in such filing.
Item 9.01 Financial Statements and Exhibits.
(d) Exhibits.
Exhibit No.Description
99.1
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

comScore, Inc.
By:/s/ Mary Margaret Curry
Mary Margaret Curry
Chief Financial Officer and Treasurer
Date: August 9, 2022
3
Document

Exhibit 99.1

https://cdn.kscope.io/69526176a766f364ddac2b390376c38c-comscorelogocolora14.jpg
FOR IMMEDIATE RELEASE
Comscore Reports Second Quarter 2022 Results
Revenue of $91.4 million, up 4.3% from Q2 2021
Net loss of $5.1 million versus $18.5 million in Q2 2021
Adjusted EBITDA of $6.5 million, up 146.9% from Q2 2021
Updating 2022 revenue guidance and increasing adjusted EBITDA margin guidance
RESTON, Va., August 9, 2022 – Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2022.
Q2 2022 Financial Highlights
Revenue for the second quarter was $91.4 million compared to $87.7 million in Q2 2021
Cross Platform Solutions revenue grew 13.2% year over year to $39.8 million driven by local and national TV measurement and the continued rebound in our Movies business
Digital Ad Solutions revenue declined 1.7% to $51.6 million due to slower ad spend, which impacted Activation and other digital products
Net loss of $5.1 million compared to a net loss of $18.5 million in Q2 2021
Adjusted EBITDA of $6.5 million compared to $2.6 million in Q2 2021
Recent Business Developments
Cross Platform Solutions
Comscore's ongoing currency trials with Discovery, Warner Media and NBCU are proceeding well.
Horizon Media is exclusively testing Comscore's local TV measurement solution as a new form of currency for 2023 planning and buying following their commitment to transact up to 15% of upfronts with alternative currencies.
Publicis is testing Comscore's first generation Cross Platform Planning tool, with the goal to align local, national and cross-platform delivery.
Gray Media expanded its local market TV subscription in 11 new local markets. Additionally, our independent agency growth was strong, signing 12 new agencies and expanding markets with nine existing independent agency accounts in Q2.
Digital Ad Solutions
SiriusXM's AdsWizz has agreed to integrate Comscore's cookie-free Predictive Audiences targeting and AI contextual categorization engine for publishers and marketers across AdsWizz's podcast ecosystem.
We added CTV measurement to our Video Metrix Multi-Platform product, including YouTube traffic sharing measurement, for India, Spain, the UK, Italy, France and Germany. Comscore is the first international measurement provider to deliver complete audience measurement across YouTube's largest platforms at the device level for PC, mobile and CTV.
In Q2 we launched phase 1 of Total Digital, the new user interface for our syndicated digital suite. This new platform integrates a portion of our digital suite and all social measurement solutions into a unified, user-friendly dashboard that provides marketers, agencies and publishers with an always-on view of how consumers are engaging with content and advertising.
"I was honored to step into the CEO role in July and remain excited about the opportunity ahead for Comscore. This is a critical time for the industry and we are committed and focused on delivering innovative products and solutions that our customers want and driving the growth and profitability our shareholders expect. The quarter highlights the momentum in our business, particularly in Cross Platform Solutions, which includes our growing local and national television businesses. While there is still work to be done, I am excited and energized about the opportunity ahead," said Jon Carpenter, CEO of Comscore.



Second Quarter Summary Results
Revenue in the second quarter was $91.4 million, up 4.3% from $87.7 million in Q2 2021, with growth from increases in TV, Movies and Custom Digital Solutions partially offset by lower revenue from Activation and other digital products due to slower ad spend. Expenses from cost of revenues, sales and marketing, research and development and general and administrative were $96.0 million, up 4.0% from $92.3 million in Q2 2021.
Net loss for the quarter was $5.1 million, compared to net loss of $18.5 million in Q2 2021. After accounting for dividends on our convertible preferred stock, loss per share attributable to common shares was $(0.10), compared to a loss per share of $(0.28) in Q2 2021.
Adjusted EBITDA for the quarter was $6.5 million, compared to $2.6 million in Q2 2021, resulting in adjusted EBITDA margins of 7.1% and 3.0%, respectively. Adjusted EBITDA and adjusted EBITDA margin exclude stock-based compensation, change in fair value of contingent consideration, financing derivatives and warrants liability, debt extinguishment costs, amortization of cloud-computing implementation costs, and other items as presented in the accompanying tables.
Balance Sheet and Liquidity
As of June 30, 2022, cash, cash equivalents and restricted cash totaled $20.1 million. Total debt principal, including $16.0 million in outstanding borrowings under our senior secured revolving credit agreement, was $20.7 million.
2022 Outlook
Based on current trends and expectations, we believe 2022 total revenue will increase between 5% and 7% over 2021 and that our adjusted EBITDA margin will exceed 9%.
We do not provide GAAP net loss on a forward-looking basis because we are unable to predict with reasonable certainty our future stock-based compensation expense, fair value adjustments, variable interest expense, litigation and restructuring expense and any unusual gains or losses without unreasonable effort. These items are uncertain, depend on various factors, and could be material to results computed in accordance with GAAP. For this reason, we are unable without unreasonable effort to provide a reconciliation of adjusted EBITDA or adjusted EBITDA margin to the most directly comparable GAAP measure, GAAP net loss, on a forward-looking basis.
Conference Call Information for Today, Tuesday, August 9, 2022 at 5:00 p.m. ET
Management will host a conference call to discuss the results on Tuesday, August 9, 2022 at 5:00 p.m. ET. The live audio webcast along with supplemental information will be accessible at ir.comscore.com/events-presentations. Participants can obtain dial-in information by registering for the call at the same web address and are advised to register in advance of the call to avoid delays. Following the conference call, a replay will be available via webcast at ir.comscore.com/events-presentations.
About Comscore
Comscore is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, OTT and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements within the meaning of federal and state securities laws, including, without limitation, our expectations, forecasts, plans and opinions regarding expected revenue growth and adjusted EBITDA margin for future periods, continued growth in our national and local TV and Movies businesses, the impact of new customer contracts and partnerships on our business and revenue prospects, evolving industry trends, Comscore's currency opportunities and currency trials, and product development and innovation. These statements involve risks and uncertainties that could cause actual events to differ materially from expectations, including, but not limited to, changes in our business and customer, partner and vendor relationships; external market conditions and competition; evolving privacy and regulatory standards; the continuing impact of the Covid-19 pandemic and related government mandates; and our ability to achieve our expected strategic, financial and operational plans. For additional discussion of risk factors, please refer to our Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q, and other filings that we make from



time to time with the U.S. Securities and Exchange Commission (the "SEC"), which are available on the SEC's website (www.sec.gov).
Investors are cautioned not to place undue reliance on our forward-looking statements, which speak only as of the date such statements are made. We do not intend or undertake, and expressly disclaim, any duty or obligation to publicly update any forward-looking statements to reflect events, circumstances or new information after the date of this press release, or to reflect the occurrence of unanticipated events.
Use of Non-GAAP Financial Measures
To provide investors with additional information regarding our financial results, we are disclosing herein adjusted EBITDA and adjusted EBITDA margin, which are non-GAAP financial measures used by our management to understand and evaluate our core operating performance and trends. We believe that these non-GAAP financial measures provide useful information to investors and others in understanding and evaluating our operating results, as they permit our investors to view our core business performance using the same metrics that management uses to evaluate our performance. Nevertheless, our use of these non-GAAP financial measures has limitations as an analytical tool, and investors should not consider these measures in isolation or as a substitute for analysis of our results as reported under GAAP. Instead, you should consider these measures alongside GAAP-based financial performance measures, net loss, various cash flow metrics, and our other GAAP financial results. Set forth below are reconciliations of these non-GAAP financial measures to their most directly comparable GAAP financial measure, net loss. These reconciliations should be carefully evaluated.
Press
Bill Daddi
Daddi Brand Communications
917-920-3717
press@comscore.com

Investors
John Tinker
Comscore, Inc.
212-203-2129
jtinker@comscore.com








COMSCORE, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
As ofAs of
 June 30, 2022December 31, 2021
(In thousands, except share and par value data)(Unaudited)
Assets
Current assets:
Cash and cash equivalents$19,634 $21,854 
Restricted cash425 425 
Accounts receivable, net of allowances of $911 and $1,173, respectively
56,566 72,059 
Prepaid expenses and other current assets14,593 14,769 
Total current assets91,218 109,107 
Property and equipment, net 36,462 36,451 
Operating right-of-use assets26,167 29,186 
Deferred tax assets 2,738 2,811 
Intangible assets, net 26,394 39,945 
Goodwill 434,014 435,711 
Other non-current assets11,311 10,263 
Total assets$628,304 $663,474 
Liabilities, Convertible Redeemable Preferred Stock and Stockholders' Equity
Current liabilities:
Accounts payable$33,299 $23,575 
Accrued expenses 37,287 45,264 
Contract liability53,936 54,011 
Customer advances10,909 11,613 
Current operating lease liabilities7,528 7,538 
Warrants liability3,525 10,520 
Other current liabilities6,664 12,850 
Total current liabilities153,148 165,371 
Non-current operating lease liabilities32,348 36,055 
Non-current portion of accrued data costs20,781 16,005 
Revolving line of credit16,000 16,000 
Deferred tax liabilities2,997 2,103 
Other non-current liabilities13,358 16,879 
Total liabilities238,632 252,413 
Commitments and contingencies
Convertible redeemable preferred stock, $0.001 par value; 82,527,609 shares authorized, issued and outstanding as of June 30, 2022 and December 31, 2021; aggregate liquidation preference of $204,043 as of June 30, 2022, and $211,863 as of December 31, 2021
187,885 187,885 
Stockholders' equity:
Preferred stock, $0.001 par value; 7,472,391 shares authorized as of June 30, 2022 and December 31, 2021, respectively; no shares issued or outstanding as of June 30, 2022 or December 31, 2021
— — 
Common stock, $0.001 par value; 275,000,000 shares authorized as of June 30, 2022 and December 31, 2021; 98,538,188 shares issued and 91,773,392 shares outstanding as of June 30, 2022, and 97,172,086 shares issued and 90,407,290 shares outstanding as of December 31, 2021
92 90 
Additional paid-in capital1,689,596 1,683,883 
Accumulated other comprehensive loss(17,183)(12,098)
Accumulated deficit(1,240,734)(1,218,715)
Treasury stock, at cost, 6,764,796 shares as of June 30, 2022 and December 31, 2021
(229,984)(229,984)
Total stockholders' equity201,787 223,176 
Total liabilities, convertible redeemable preferred stock and stockholders' equity$628,304 $663,474 




COMSCORE, INC.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS
(Unaudited)
 Three Months Ended June 30,Six Months Ended June 30,
(In thousands, except share and per share data)2022202120222021
Revenues $91,434 $87,659 $185,400 $177,989 
Cost of revenues (1) (2)
51,467 51,386 104,385 104,088 
Selling and marketing (1) (2)
17,485 16,530 34,651 34,357 
Research and development (1) (2)
9,917 10,132 19,449 20,485 
General and administrative (1) (2)
17,103 14,246 35,220 28,714 
Amortization of intangible assets6,772 6,255 13,551 12,694 
Total expenses from operations102,744 98,549 207,256 200,338 
Loss from operations(11,310)(10,890)(21,856)(22,349)
Other income (expense), net4,557 (6,508)6,990 (14,782)
Gain (loss) from foreign currency transactions2,527 (370)2,947 704 
Interest expense, net(176)(355)(376)(7,400)
Loss on extinguishment of debt— — — (9,629)
Loss before income taxes(4,402)(18,123)(12,295)(53,456)
Income tax provision(648)(422)(2,031)(1,444)
Net loss$(5,050)$(18,545)$(14,326)$(54,900)
Net loss available to common stockholders
Net loss$(5,050)$(18,545)$(14,326)$(54,900)
Convertible redeemable preferred stock dividends(3,868)(3,868)(7,693)(4,803)
Total net loss available to common stockholders$(8,918)$(22,413)$(22,019)$(59,703)
Net loss per common share:
Basic and diluted$(0.10)$(0.28)$(0.24)$(0.76)
Weighted-average number of shares used in per share calculation - Common Stock:
Basic and diluted92,405,250 81,427,971 92,048,120 78,813,987 
Comprehensive loss:
Net loss$(5,050)$(18,545)$(14,326)$(54,900)
Other comprehensive (loss) income:
Foreign currency cumulative translation adjustment(4,544)731 (5,085)(1,420)
Total comprehensive loss$(9,594)$(17,814)$(19,411)$(56,320)
(1) Excludes amortization of intangible assets, which is presented separately in the Condensed Consolidated Statements of Operations and Comprehensive Loss.
(2) Stock-based compensation expense is included in the line items above as follows:
Three Months Ended June 30,Six Months Ended June 30,
2022202120222021
Cost of revenues$421 $468 $722 $1,323 
Selling and marketing409 516 672 1,471 
Research and development311 350 511 992 
General and administrative2,121 1,851 3,893 4,336 
Total stock-based compensation expense$3,262 $3,185 $5,798 $8,122 




COMSCORE, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(Unaudited)
 Six Months Ended June 30,
(In thousands)20222021
Operating activities:
Net loss$(14,326)$(54,900)
Adjustments to reconcile net loss to net cash provided by operating activities:
Amortization of intangible assets 13,551 12,694 
Depreciation8,356 7,991 
Stock-based compensation expense5,798 8,122 
Non-cash operating lease expense2,990 2,597 
Change in fair value of contingent consideration liability2,403 — 
Amortization expense of finance leases1,360 941 
Deferred tax provision781 967 
Change in fair value of warrants liability(6,995)16,520 
Loss on extinguishment of debt— 9,629 
Non-cash interest expense on senior secured convertible notes— 4,692 
Other 1,128 357 
Changes in operating assets and liabilities, net of effect of acquisition:
Accounts receivable14,413 5,336 
Prepaid expenses and other assets(2,278)1,516 
Accounts payable, accrued expenses and other liabilities2,544 8,692 
Contract liabilities and customer advances(1,642)(11,608)
Current Operating lease liabilities(3,850)(2,686)
Net cash provided by operating activities24,233 10,860 
Investing activities:
Capitalized internal-use software costs(7,587)(7,369)
Purchases of property and equipment(669)(354)
Net cash used in investing activities(8,256)(7,723)
Financing activities:
Payments for dividends on convertible redeemable preferred stock (15,512)(4,760)
Principal payments on finance leases(1,456)(920)
Principal payment and extinguishment costs on senior secured convertible notes— (204,014)
Principal payment and extinguishment costs on secured term note— (14,031)
Proceeds from issuance of convertible redeemable preferred stock, net of issuance costs— 188,183 
Other(21)(334)
Net cash used in financing activities(16,989)(35,876)
Effect of exchange rate changes on cash, cash equivalents and restricted cash(1,208)(322)
Net decrease in cash, cash equivalents and restricted cash(2,220)(33,061)
Cash, cash equivalents and restricted cash at beginning of period22,279 50,741 
Cash, cash equivalents and restricted cash at end of period$20,059 $17,680 
As of June 30,
20222021
Cash and cash equivalents$19,634 $16,659 
Restricted cash425 1,021 
Total cash, cash equivalents and restricted cash $20,059 $17,680 



Reconciliation of Non-GAAP Financial Measures
The following table presents a reconciliation of GAAP net loss to non-GAAP adjusted EBITDA and adjusted EBITDA margin for each of the periods identified:
Three Months Ended June 30,Six Months Ended June 30,
(In thousands)2022 (Unaudited)2021 (Unaudited)2022 (Unaudited)2021 (Unaudited)
GAAP net loss
$(5,050)$(18,545)$(14,326)$(54,900)
Amortization of intangible assets6,772 6,255 13,551 12,694 
Depreciation4,165 3,937 8,356 7,991 
Amortization expense of finance leases656 498 1,360 941 
Income tax provision648 422 2,031 1,444 
Interest expense, net176 355 376 7,400 
EBITDA7,367 (7,078)11,348 (24,430)
Adjustments:
Stock-based compensation expense3,262 3,185 5,798 8,122 
Amortization of cloud-computing implementation costs359 — 718 — 
Change in fair value of contingent consideration liability55 — 2,403 — 
Loss on extinguishment of debt— — — 9,629 
Other (income) expense, net (1)
(4,560)6,519 (6,995)14,870 
Non-GAAP adjusted EBITDA $6,483 $2,626 $13,272 $8,191 
Non-GAAP adjusted EBITDA margin (2)
7.1 %3.0 %7.2 %4.6 %
(1) Adjustments to other (income) expense, net reflect non-cash changes in the fair value of financing derivatives, interest make-whole derivative and warrants liability included in other income (expense), net on our Condensed Consolidated Statements of Operations and Comprehensive Loss.
(2) Adjusted EBITDA margin is calculated by dividing adjusted EBITDA by revenue reported on our Condensed Consolidated Statements of Operations and Comprehensive Loss for the applicable period.
We do not provide GAAP net loss on a forward-looking basis because we are unable to predict with reasonable certainty our future stock-based compensation expense, fair value adjustments, variable interest expense, litigation and restructuring expense and any unusual gains or losses without unreasonable effort. These items are uncertain, depend on various factors, and could be material to results computed in accordance with GAAP. For this reason, we are unable without unreasonable effort to provide a reconciliation of adjusted EBITDA or adjusted EBITDA margin to the most directly comparable GAAP measure, GAAP net loss, on a forward-looking basis.



Revenues
Revenues from our two offerings of products and services are as follows:
 Three Months Ended June 30,
(In thousands)2022 (Unaudited)% of Revenue2021 (Unaudited)% of Revenue$ Variance% Variance
Digital Ad Solutions$51,630 56.5 %$52,497 59.9 %$(867)(1.7)%
Cross Platform Solutions (1)
39,804 43.5 %35,162 40.1 %4,642 13.2 %
Total revenues$91,434 100.0 %$87,659 100.0 %$3,775 4.3 %
(1) Cross Platform Solutions revenue includes revenue from our movies business, which grew from $7.5 million in the second quarter of 2021 to $8.4 million in the second quarter of 2022.

 Six Months Ended June 30,
(In thousands)2022 (Unaudited)% of Revenue2021 (Unaudited)% of Revenue$ Variance% Variance
Digital Ad Solutions$104,767 56.5 %$105,542 59.3 %$(775)(0.7)%
Cross Platform Solutions (1)
80,633 43.5 %72,447 40.7 %8,186 11.3 %
Total revenues$185,400 100.0 %$177,989 100.0 %$7,411 4.2 %
(1) Cross Platform Solutions revenue includes revenue from our movies business, which grew from $14.3 million in the first half of 2021 to $16.5 million in the first half of 2022.