Foreign currency cumulative translation adjustment

(7,317)

(99)

1,208

Total comprehensive loss

(17,220)

(2,432)

(10,581)

Cost of revenues

4,007

3,346

2,481

Selling and marketing

10,778

11,062

12,283

Research and development

4,610

3,021

1,919

General and administrative

$ 22,578

$ 9,606

$ 8,213

[1]	Amortization of stock-based compensation is included in the line items above as follows Cost of revenues $4,007 $3,346 $2,481 Selling and marketing $10,778 $11,062 $12,283 Research and development $4,610 $3,021 $1,919 General and administrative $22,578 $9,606 $8,213

Consolidated Statements of Operations and Comprehensive Loss (Parenthetical) (USD $) In Thousands, unless otherwise specified	3 Months Ended								12 Months Ended
	Dec. 31, 2014	Sep. 30, 2014	Jun. 30, 2014	Mar. 31, 2014	Dec. 31, 2013	Sep. 30, 2013	Jun. 30, 2013	Mar. 31, 2013	Dec. 31, 2014	Dec. 31, 2013	Dec. 31, 2012
Cost of revenues [Member]
Stock compensation	$ 1,336	$ 944	$ 1,002	$ 725	$ 911	$ 887	$ 832	$ 716	$ 4,007	$ 3,346	$ 2,481
Selling and marketing [Member]
Stock compensation	1,587	3,128	3,667	2,396	2,543	2,487	3,219	2,813	10,778	11,062	12,283
Research and development [Member]
Stock compensation	2,030	999	856	725	858	947	602	614	4,610	3,021	1,919
General and administrative [Member]
Stock compensation	$ 10,578	$ 5,088	$ 3,535	$ 3,377	$ 3,335	$ 2,922	$ 2,493	$ 856	$ 22,578	$ 9,606	$ 8,213

Consolidated Statements of Stockholders' Equity (USD $)	Total	Common Stock	Additional Paid-In Capital	Accumulated Other Comprehensive Income (Loss)	Accumulated Stockholders’ Deficit	Treasury stock, at cost
Balance at Dec. 31, 2011	$ 190,567,000	$ 34,000	$ 258,967,000	$ 617,000	$ (69,051,000)
Balance, shares at Dec. 31, 2011		34,015,434
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net loss	(11,789,000)				(11,789,000)
Foreign currency translation adjustment	1,208,000			1,208,000
Exercise of common stock options, shares	367,234	367,234
Exercise of common stock options	238,000	0	238,000
Exercise of common stock warrants, shares		19,895
Issuance of restricted stock, shares		1,706,900
Issuance of restricted stock	0	(2,000)	2,000
Restricted stock cancelled, shares		(233,903)
Restricted stock units vested, shares		168,215
Common stock received for tax withholding, shares		(364,345)
Common stock received for tax withholding	(7,362,000)		(7,362,000)
Repurchase of common stock, shares	(51,000)		(51,000)
Amortization of stock based compensation	22,832,000		22,832,000
Balance at Dec. 31, 2012	195,643,000	36,000	274,622,000	1,825,000	(80,840,000)
Balance, shares at Dec. 31, 2012		35,679,430
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net loss	(2,333,000)				(2,333,000)
Foreign currency translation adjustment	(99,000)			(99,000)
Exercise of common stock options, shares	52,063	52,063
Exercise of common stock options	227,000		227,000
Issuance of restricted stock, shares		484,052
Issuance of restricted stock	0	0	0
Restricted stock cancelled, shares		(206,360)
Restricted stock units vested, shares		200,651
Common stock received for tax withholding, shares		(510,328)
Common stock received for tax withholding	(9,312,000)		(9,312,000)
Repurchase of common stock, shares	(13,109,000)	(483,437)	0			(13,109,000)
Amortization of stock based compensation	27,785,000		27,785,000
Balance at Dec. 31, 2013	198,802,000	36,000	293,322,000	1,726,000	(83,173,000)	(13,109,000)
Balance, shares at Dec. 31, 2013		35,216,071
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net loss	(9,903,000)				(9,903,000)
Foreign currency translation adjustment	(7,317,000)			(7,317,000)
Exercise of common stock options, shares	27,242	27,242
Exercise of common stock options	108,000		108,000
Issuance of restricted stock, shares		233,547
Issuance of restricted stock		0	0
Restricted stock cancelled, shares		(34,671)
Restricted stock units vested, shares		467,829
Common stock received for tax withholding, shares		(474,115)
Common stock received for tax withholding	(15,712,000)		(15,712,000)
Repurchase of common stock, shares		(1,261,437)
Repurchase of common stock	(37,171,000)					(37,171,000)
Repurchase of common stock, shares	5,757,000		5,757,000
Amortization of stock based compensation	40,701,000		40,701,000
Balance at Dec. 31, 2014	$ 175,265,000	$ 36,000	$ 324,176,000	$ (5,591,000)	$ (93,076,000)	$ (50,280,000)
Balance, shares at Dec. 31, 2014		34,174,466

Consolidated Statements of Cash Flows (USD $) In Thousands, unless otherwise specified	12 Months Ended
	Dec. 31, 2014	Dec. 31, 2013	Dec. 31, 2012
Operating activities
Net loss	$ (9,903)	$ (2,333)	$ (11,789)
Adjustments to reconcile net loss to net cash provided by operating activities:
Depreciation	17,983	16,777	14,159
Amortization of intangible assets	7,230	7,957	9,289
Impairment of intangible assets	9,722	0	3,349
Provision for bad debts	2,576	1,248	1,429
Stock-based compensation	41,973	27,035	24,896
Amortization of deferred rent	(1,414)	(340)	934
Deferred tax (benefit) provision	(13,064)	2,381	896
Loss (gain) on asset disposal	75	(267)	140
Changes in operating assets and liabilities:
Accounts receivable	(16,705)	(22,560)	(4,936)
Prepaid expenses and other current assets	(3,089)	(712)	1,465
Accounts payable, accrued expenses, and other liabilities	4,959	5,672	(7,840)
Deferred revenues	9,118	7,364	11,568
Deferred rent	36	2,352	1,312
Net cash provided by operating activities	49,497	44,574	44,872
Investing activities
Proceeds from asset disposition	0	160	0
Acquisitions, net of cash acquired	(3,896)	0	0
Purchase of property and equipment	(7,649)	(4,597)	(7,590)
Net cash used in investing activities	(11,545)	(4,437)	(7,590)
Financing activities
Proceeds from the exercise of common stock options	108	227	238
Repurchase of common stock (withholding taxes)	(15,712)	(9,312)	(7,362)
Repurchase of common stock (treasury shares)	(37,171)	(13,109)	0
Excess tax benefits from stock-based compensation	5,757	0	0
Principal payments on capital lease obligations	(12,081)	(10,212)	(7,012)
Proceeds from financing arrangements	0	3,985	4,131
Principal payments on financing arrangements	0	(3,985)	(4,280)
Debt issuance costs	0	(479)	0
Net cash used in financing activities	(59,099)	(32,885)	(14,285)
Effect of exchange rate changes on cash	(3,633)	(1,221)	696
Net (decrease) increase in cash and cash equivalents	(24,780)	6,031	23,693
Cash and cash equivalents at beginning of year	67,795	61,764	38,071
Cash and cash equivalents at end of year	43,015	67,795	61,764
Supplemental cash flow disclosures
Interest paid	1,312	756	775
Net income tax paid	2,149	1,332	997
Supplemental noncash investing and financing activities
Capital lease obligations incurred	15,204	19,381	8,544
Leasehold improvements acquired through lease incentives	58	2,272	1,282
Accrued capital expenditures	$ 1,859	$ 1,451	$ 930

Organization	12 Months Ended
Organization	Dec. 31, 2014
Organization, Consolidation and Presentation of Financial Statements [Abstract]
Organization	Organization comScore, Inc. (the “Company”), a Delaware corporation incorporated in August 1999, provides digital media analytics that enables its customers to make well-informed, data-driven decisions to effectively manage their business, build successful digital strategies and tactics, and optimize their marketing and advertising investments. The Company is a technology-driven company that measures what people do as they navigate the digital world across multiple technology platforms including personal computers, smartphones, tablets, televisions and interact with digital media, including Web sites, apps, video programming and advertising. The Company aspires to measure all digital interactions across all major digital platforms, at scale, on a global basis. The Company's products and services provide its customers with deep and actionable insight into consumer behavior including objective, detailed information about consumer usage of digital content and advertising coupled with information on consumer demographic characteristics, attitudes, lifestyles and offline behavior. The Company is skilled in combining proprietary Company data with its clients’ own data, as well as data from partners, to provide uniquely valuable digital media analytics. We deliver on-demand and real-time products and services through a scalable Software-as-Service delivery model which supports both Company branded products and also partner products integrating the Company's data and services.

Summary of Significant Accounting Policies

The entire disclosure for organization, consolidation and basis of presentation of financial statements disclosure.

+ References+ Details

Summary of Significant Accounting Policies

12 Months Ended

Dec. 31, 2014

Accounting Policies [Abstract]

Basis of Presentation and Consolidation

The accompanying consolidated financial statements include the accounts of the Company and its wholly-owned subsidiaries. All significant intercompany transactions and accounts have been eliminated upon consolidation. The Company consolidates investments where it has a controlling financial interest. The usual condition for controlling financial interest is ownership of a majority of the voting interest and, therefore, as a general rule, ownership, directly or indirectly, of more than 50% of the outstanding voting shares is a condition indicating consolidation. All of the Company's subsidiaries are wholly owned.

Use of Estimates

The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the reported amounts of revenue and expense during the reporting periods. Significant estimates and assumptions are inherent in the analysis and the measurement of deferred tax assets, the identification and quantification of income tax liabilities due to uncertain tax positions, recoverability of intangible assets, other long-lived assets and goodwill, accruals related to outstanding litigation, the collectability of accounts receivable and the determination of the allowance for doubtful accounts. The Company bases its estimates on historical experience and assumptions that it believes are reasonable. Actual results could differ from those estimates.

Fair Value Measurements

The Company evaluates the fair value of certain assets and liabilities using the fair value hierarchy. Fair value is an exit price representing the amount that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants. As such, fair value is a market-based measurement that should be determined based on assumptions that market participants would use in pricing an asset or liability. As a basis for considering such assumptions, the Company applies the three-tier value hierarchy which prioritizes the inputs used in measuring fair value as follows:

Level 1 — observable inputs such as quoted prices in active markets;

Level 2 — inputs other than the quoted prices in active markets that are observable either directly or indirectly;

Level 3 — unobservable inputs of which there is little or no market data, which require the Company to develop its own assumptions.

The Company does not currently have any assets or liabilities that are measured at fair value on a recurring basis. However, cash equivalents, accounts receivable, prepaid expenses and other assets, accounts payable, accrued expenses, deferred revenue, deferred rent and capital lease obligations reported in the consolidated balance sheets equal or approximate their respective fair values.

Assets and liabilities that are measured at fair value on an infrequent basis include fixed assets, intangible assets and goodwill. The Company recognizes these items at fair value when they are considered to be impaired or upon initial recognition. During the year ended December 31, 2014, the Company recorded an impairment charge of $9.7 million relating to CSWS, which reduced the carrying of CSWS intangible assets to zero, based on Level 2 inputs. During the year ended 2012, the Company recorded a $3.3 million impairment charge related to ARS, which reduced the carrying amount of the ARS intangible assets to $2.5 million, based on Level 3 inputs.

Cash and Cash Equivalents

Cash and cash equivalents consist of highly liquid investments with an original maturity of three months or less at the time of purchase. Cash and cash equivalents consist primarily of bank deposit accounts.

Interest income on investments was $0.2 million, $0.2 million and $0.1 million for the years ended December 31, 2014, 2013 and 2012, respectively.

Accounts Receivable

Accounts receivable are recorded at the invoiced amount and are non-interest bearing. The Company generally grants uncollateralized credit terms to its customers and maintains an allowance for doubtful accounts to reserve for potentially uncollectible receivables. Allowances are based on management’s judgment, which considers historical experience and specific knowledge of accounts where collectability may not be probable. The Company makes provisions based on historical bad debt experience, a specific review of all significant outstanding invoices and an assessment of general economic conditions. If the financial condition of a customer deteriorates, resulting in an impairment of its ability to make payments, additional allowances may be required. Included within accounts receivable are unbilled accounts receivable, which relate to situations in which the Company has recognized revenue prior to invoicing a customer. Typically, unbilled accounts receivable are invoiced in the following period.

The following is a summary of activities in the allowance for doubtful accounts for the fiscal years indicated:



	Year Ended December 31,
	2014			2013			2012
	(In thousands)
Allowance for Doubtful Accounts
Beginning Balance	$	(1,667	)	$	(1,117	)	$	(903	)
Additions	(2,576		)	(1,248		)	(1,429		)
Recoveries and write-offs	2,164			698			1,215
Ending Balance	$	(2,079	)	$	(1,667	)	$	(1,117	)

Property and Equipment

Property and equipment is stated at cost, net of accumulated depreciation. Property and equipment is depreciated on a straight-line basis over the estimated useful lives of the assets, ranging from three to five years. Assets under capital leases are recorded at their net present value at the inception of the lease and are included in the appropriate asset category. Assets under capital leases and leasehold improvements are amortized over the shorter of the related lease terms or their useful lives. Amortization of assets under capital leases is included within the expense category in which the asset is deployed. Replacements and major improvements are capitalized; maintenance and repairs are charged to expense as incurred. Certain salary and related costs are capitalized as internal-use software.

Business Combinations

The Company recognizes all of the assets acquired, liabilities assumed, contractual contingencies, and contingent consideration at their fair value on the acquisition date. Acquisition-related costs are recognized separately from the acquisition and expensed as incurred. Restructuring costs incurred in periods subsequent to the acquisition date are expensed when incurred. Subsequent changes to the purchase price (i.e., working capital adjustments) or other fair value adjustments determined during the measurement period are recorded as an adjustment to goodwill. All subsequent changes to an income tax valuation allowance or uncertain tax position that relate to the acquired company and existed at the acquisition date that occur both within the measurement period and as a result of facts and circumstances that existed at the acquisition date are recognized as an adjustment to goodwill. All other changes in income tax valuation allowances are recognized as a reduction or increase to income tax expense or as a direct adjustment to additional paid-in capital as required.

Goodwill and Intangible Assets

Goodwill represents the excess of the purchase price over the fair value of identifiable assets acquired and liabilities assumed when a business is acquired. The allocation of the purchase price to intangible assets and goodwill involves the use of management’s estimates and assumptions, and the result of the allocation process can have a significant impact on future operating results. The allocation of the purchase price to intangible assets is done at fair value. The Company estimates the fair value of identifiable intangible assets acquired using various valuation methods, including the excess earnings and relief from royalty methods.

Intangible assets with finite lives are amortized over their useful lives while goodwill is not amortized but is evaluated for potential impairment at least annually by comparing the fair value of a reporting unit to its carrying value including goodwill recorded by the reporting unit. If the carrying value exceeds the fair value, impairment is measured by comparing the implied fair value of the goodwill to its carrying value, and any impairment determined is recorded in the current period. The Company has one reporting unit. Accordingly, on an annual basis the Company performs the impairment assessment for goodwill at the enterprise level. The Company completed its annual impairment analysis as of October 1st for each of the years ended December 31, 2014, 2013 and 2012 and determined that there was no impairment of goodwill.

Intangible assets with finite lives are amortized using the straight-line method over the following useful lives:



	Useful Lives (Years)
Acquired methodologies/technology	3 to 7
Customer relationships	3 to 7
Panel	7
Intellectual property	7 to 13
Trade names	2 to 10

Impairment of Long-Lived Assets

The Company’s long-lived assets primarily consist of property and equipment and intangible assets. The Company evaluates the recoverability of its long-lived assets for impairment whenever events or changes in circumstances indicate the carrying value of such assets may not be recoverable. If an indication of impairment is present, the Company compares the estimated undiscounted future cash flows to be generated by the asset to its carrying amount. Recoverability measurement and estimation of undiscounted cash flows are grouped at the lowest level for which identifiable cash flows are largely independent of the cash flows of other assets and liabilities. If the undiscounted future cash flows are less than the carrying amount of the asset group, the Company records an impairment loss equal to the excess of the asset group’s carrying amount over its fair value. The fair value is determined based on valuation techniques such as a comparison to fair values of similar assets or using a discounted cash flow analysis. Although the Company believes that the carrying values of its long-lived assets are appropriately stated, changes in strategy or market conditions or significant technological developments could significantly impact these judgments and require adjustments to recorded asset balances. During the year ended December 31, 2014, the Company recorded an impairment charge of $9.7 million related to certain intangible assets of CSWS as described in Note 6. During the year ended December 31, 2012, the Company recorded an impairment charge of $3.3 million related to certain intangible assets of the ARSgroup. There were no impairment charges recognized during the year ended December 31, 2013.

Lease Accounting

The Company leases its facilities and accounts for those leases as operating leases. For facility leases that contain rent escalations or rent concession provisions, the Company records the total rent payable during the lease term on a straight-line basis over the term of the lease. The Company records the difference between the rent paid and the straight-line rent as a deferred rent liability. Leasehold improvements funded by landlord incentives or allowances are recorded as leasehold improvement assets and a deferred rent liability which is amortized as a reduction of rent expense over the term of the lease.

The Company records capital leases as an asset and an obligation at an amount equal to the present value of the minimum lease payments as determined at the beginning of the lease term. Amortization of capitalized leased assets is computed on a straight-line basis over the term of the lease and is included in depreciation and amortization expense.

Foreign Currency

The functional currency of the Company’s foreign subsidiaries is the local currency. All assets and liabilities are translated at the current exchange rate as of the end of the period, and revenues and expenses are translated at average exchange rates in effect during the period. The gain or loss resulting from the process of translating foreign currency financial statements into U.S. dollars is reflected as foreign currency cumulative translation adjustment and reported as a component of accumulated other comprehensive loss.

The Company recorded foreign currency transaction gains of $0.8 million in the year ended December 31, 2014, and losses of $0.1 million, and $0.7 million for the years ended December 31, 2013 and 2012, respectively. The gains and losses are the result of transactions denominated in currencies other than the functional currency of the Company’s foreign subsidiaries.

Operating Segment Information

The Company has concluded that it has one operating segment based on the fact that its Chief Executive Officer, who is also its chief operating decision maker, continues to evaluate performance and make operating decisions based on consolidated financial data. Additionally, there are no managers who are held accountable by the chief operating decision maker, or anyone else, for an operating measure of profit or loss for any operating unit below the consolidated unit level.

Revenue Recognition

The Company recognizes revenues when the following fundamental criteria are met: (i) persuasive evidence of an arrangement exists, (ii) delivery has occurred or the services have been rendered, (iii) the fee is fixed or determinable, and (iv) collection of the resulting receivable is reasonably assured.

The Company generates revenues by providing access to the Company’s online database or delivering information obtained from the database, usually in the form of periodic reports. Revenues are typically recognized on a straight-line basis over the period in which access to data or reports is provided, which generally ranges from three to twenty-four months. Sales taxes remitted to government authorities are recorded on a net basis.

Revenues are also generated through survey services under contracts ranging in term from two months to one year. Survey services consist of survey and questionnaire design with subsequent data collection, analysis and reporting. At the outset of an arrangement, total arrangement consideration is allocated between the development of the survey questionnaire and subsequent data collection, analysis and reporting services based on relative selling price. Revenue allocated to the survey questionnaire is recognized when it is delivered and revenue allocated to the data collection, analysis and reporting services is recognized on a straight-line basis over the estimated data collection period once the survey or questionnaire design has been delivered. Any change in the estimated data collection period results in an adjustment to revenues recognized in future periods.

Certain of the Company’s arrangements contain multiple elements, consisting of the various services the Company offers. Multiple element arrangements typically consist of either subscriptions to multiple online product solutions or a subscription to the Company’s online database combined with customized services. The Company accounts for these arrangements in accordance with Financial Accounting Standards Board (“FASB”) Accounting Standards Update (“ASU”) 2009-13, Multiple Deliverable Revenue Arrangements, which requires the Company to allocate arrangement consideration at the inception of an arrangement to all deliverables, if they represent a separate unit of accounting, based on their relative selling prices. The guidance establishes a hierarchy to determine the selling price to be used for allocating arrangement consideration to deliverables: (i) vendor-specific objective evidence of fair value (“VSOE”), (ii) third-party evidence of selling price (“TPE”) if VSOE is not available, or (iii) an estimated selling price (“ESP”) if neither VSOE nor TPE are available. VSOE generally exists only when the Company sells the deliverable separately and is the price actually charged by the Company for that deliverable on a stand-alone basis. ESP reflects the Company’s estimate of what the selling price of a deliverable would be if it was sold regularly on a stand-alone basis.

The Company has concluded it does not have VSOE for these types of arrangements and TPE is generally not available because the Company’s service offerings are highly differentiated and the Company is unable to obtain reliable information on the products and pricing practices of the Company’s competitors. As such, ESP is used to allocate the total arrangement consideration at the arrangement inception based on each element’s relative selling price.

The Company’s process for determining ESP involves management’s judgments based on multiple factors that may vary depending upon the unique facts and circumstances related to each product suite and deliverable. The Company determines ESP by considering several external and internal factors including, but not limited to, current pricing practices, pricing concentrations (such as industry, channel, customer class or geography), internal costs and market penetration of a product or service. The total arrangement consideration is allocated to each of the elements based on the relative selling price. If the ESP is determined as a range of selling prices, the mid-point of the range is used in the relative-selling-price method. Once the total arrangement consideration has been allocated to each deliverable based on the relative allocation of the arrangement fee, the Company commences revenue recognition for each deliverable on a stand-alone basis as the data or service is delivered. ESP will be analyzed on an annual basis or more frequently if management deems it likely that changes in the estimated selling prices have occurred.

Generally, contracts are non-refundable and non-cancelable. In the event a portion of a contract is refundable, revenue recognition is delayed until the refund provisions lapse. A limited number of customers have the right to cancel their contracts by providing a written notice of cancellation. In the event that a customer cancels its contract, the customer is not entitled to a refund for prior services, and will be charged for costs incurred plus services performed up to the cancellation date.

Advance payments are recorded as deferred revenues until services are delivered or obligations are met and revenue can be recognized. Deferred revenues represent the excess of amounts invoiced over amounts recognized as revenues.

Multiple contracts with a single counterparty that are negotiated simultaneously and are considered contemporaneous are accounted for as one arrangement. If there are multiple contracts with one counterparty that are deemed independent of one another, they are accounted for as separate arrangements.

The Company also generates revenue through software licenses, professional services (including software customization, implementation, training and consulting services), and maintenance and technical support contracts. The Company’s arrangements generally contain multiple elements, consisting of the various service offerings. The Company recognizes software license arrangements that include significant modification and customization of the software in accordance with FASB Accounting Standards Codification (ASC) 985-605, Software Recognition, and ASC 605-35, Revenue Recognition-Construction-Type and Certain Production-Type Contracts, using either the percentage-of-completion or completed-contract method. Under the percentage-of-completion method, the Company uses the input method to measure progress, which is based on the ratio of costs incurred to date to total estimated costs at completion. The percentage-of-completion method is used when reliable estimates of progress, including customer acceptance, and completion under the contract can be made. Under the completed-contract method, billings and costs (to the extent they are recoverable) are accumulated on the balance sheet, but no profit or income is recorded before user acceptance of the software license. The completed-contract method is used when reliable estimates of cost to complete cannot be made or other terms under the contract require it. To the extent estimated costs are expected to exceed revenue, the Company accrues for costs immediately. The Company considers a contract to be completed when all performance obligations have been delivered and the customer provides formal acceptance in the form of a "User Acceptance Testing" certificate and the Company applies this policy on a consistent basis. For certain customers with contacts for these types of revenues that have multiple deliverables, the Company has VSOE of fair value for post contract support services. For the remainder of the customers with contracts, the Company does not have VSOE for the multiple deliverables and account for all elements in these arrangements as a single unit of accounting, recognizing the entire arrangement fee as revenue over the service period of the last delivered element.

The Company accounts for nonmonetary transactions under ASC 845, Nonmonetary Transactions. Nonmonetary transactions with commercial substance are recorded at the estimated fair value of assets surrendered including cash, if cash is less than 25% of the fair value of the overall exchange, unless the fair value of the assets received is more clearly evident, in which case the fair value of the asset received is used to estimate fair value for the exchange.

In 2013, the Company entered into an agreement to exchange certain data assets with a corporation. In Q4 2014, the Company and the corporation modified the existing agreement, where the parties will provide additional data assets. A member of the Company’s Board of Directors also serves as a member of the Board of Directors of that corporation and therefore, we have considered the corporation to be a related party. The transaction was considered to have commercial substance under the guidance in ASC 845 and the Company estimated the fair value of the services delivered based on similar monetary transactions with third parties. No cash was exchanged in this transaction. The Company also considered the guidance in ASC 850, Related Party Disclosures.

During the years ended December 31, 2014 and 2013, the Company recognized $16.3 million and $3.2 million, respectively, in revenue related to nonmonetary transactions, of which $10.7 million and $1.8 million, respectively, was attributable to the related party transaction. During 2014 and 2013, the Company recognized $16.3 million and $1.8 million, respectively, in expense attributable to nonmonetary transactions, of which $14.3 million and $0, respectively, was attributable to the related party transaction. Due to timing differences in the delivery and receipt of the respective nonmonetary assets exchanged, revenue and expense did not offset each other equally in each period presented.

Costs of Revenues

Cost of revenues consists primarily of expenses related to the operating network infrastructure and the recruitment, maintenance and support of consumer panels. Expenses associated with these areas include the salaries, stock-based compensation, benefits and related expenses of network operations, survey operations, custom analytics and technical support departments, and are expensed as they are incurred. Cost of revenues consists primarily of expenses related to the operating network infrastructure and the recruitment, maintenance and support of consumer panels. Expenses associated with these areas include the salaries, stock-based compensation, benefits and related expenses of network operations, survey operations, custom analytics and technical support departments. Cost of revenues also includes data collection costs for the products and operational costs associated with the Company’s data centers, including depreciation expense associated with computer equipment that supports its panel and systems, and allocated overhead, which is comprised of rent and depreciation expense generated by general purpose equipment and software.

Deferred contract costs represent incremental direct costs paid to a third party and the internal costs of employees directly related to the delivery of an item that cannot be accounted for separately from the undelivered items for certain of the Company’s significantly customized software sales or other long-term in nature projects. These costs are recognized as cost of revenues ratably over the same period that deferred revenue is recognized as revenues. The Company analyzes the recoverability of these costs each reporting period.

Selling and Marketing

Selling and marketing expenses consist primarily of salaries, stock-based compensation, benefits, commissions and bonuses paid to the direct sales force and industry analysts, as well as costs related to online and offline advertising, product management, seminars, promotional materials, public relations, other sales and marketing programs, and allocated overhead, including rent and other facilities related costs, and depreciation. All selling and marketing costs are expensed as they are incurred.

Research and Development

Research and development expenses include new product development costs, consisting primarily of salaries, stock-based compensation, benefits and related costs for personnel associated with research and development activities, and allocated overhead, including rent and other facilities related costs, and depreciation.

General and Administrative

General and administrative expenses consist primarily of salaries, stock-based compensation, benefits and related expenses for executive management, finance, accounting, human capital, legal, information technology and other administrative functions, as well as professional fees, overhead, including allocated rent and other facilities related costs, and depreciation and expenses incurred for other general corporate purposes.

Concentration of Credit Risk

Financial instruments that potentially subject the Company to concentrations of credit risk consist primarily of cash equivalents and accounts receivable. The Company maintains cash deposits with financial institutions that at times exceed applicable insurance limits. The Company reduces this risk by maintaining such deposits with high quality financial institutions that management believes are creditworthy. With respect to accounts receivable, credit risk is mitigated by the Company’s ongoing credit evaluation of its customers’ financial condition.

Advertising Costs

All advertising costs are expensed as incurred. Advertising expense includes costs associated with direct marketing but does not include the cost of attendance at events or trade shows. Advertising expense, which is included in sales and marketing expense, totaled $0.3 million, $0.2 million and $0.1 million for the years ended December 31, 2014, 2013 and 2012, respectively.

Stock-Based Compensation

The Company estimates the fair value of share-based awards on the date of grant. The fair value of stock options with only service conditions is determined using the Black-Scholes option-pricing model. The fair value of market-based stock options and restricted stock units is determined using a Monte Carlo simulation embedded in a lattice model. The fair value of restricted stock awards is based on the closing price of the Company’s common stock on the date of grant. The determination of the fair value of the Company’s stock option awards and restricted stock awards is based on a variety of factors including, but not limited to, the Company’s common stock price, expected stock price volatility over the expected life of awards, and actual and projected exercise behavior. Additionally, the Company has estimated forfeitures for share-based awards at the dates of grant based on historical experience, adjusted for future expectation. The forfeiture estimate is revised as necessary if actual forfeitures differ from these estimates.

The Company issues restricted stock awards where restrictions lapse upon the passage of time (service vesting), achieving performance targets, or some combination of these restrictions. For those restricted stock awards with only service conditions, the Company recognizes compensation cost on a straight-line basis over the explicit service period. For awards with both performance and service conditions, the Company starts recognizing compensation cost over the remaining service period, when it is probable the performance condition will be met. For stock awards that contain market vesting conditions the Company recognizes compensation cost over the original estimate of the derived service period, based on its initial valuation analysis regardless of market performance. For stock awards that contain performance or market vesting conditions, the Company excludes these awards from diluted earnings per share computations until the contingency is met as of the end of that reporting period.

Income Taxes

Income taxes are accounted for using the asset and liability method. Deferred income taxes are provided for temporary differences in recognizing certain income, expense and credit items for financial reporting purposes and tax reporting purposes. Such deferred income taxes primarily relate to the difference between the tax bases of assets and liabilities and their financial reporting amounts. Deferred tax assets and liabilities are measured by applying enacted statutory tax rates applicable to the future years in which deferred tax assets or liabilities are expected to be settled or realized.

The Company records a valuation allowance when it determines, based on available positive and negative evidence, that it is more-likely-than-not that some portion or all of its deferred tax assets will not be realized. The Company determines the realizability of its deferred tax assets primarily based on the reversal of existing taxable temporary differences and projections of future taxable income (exclusive of reversing temporary differences and carryforwards). In evaluating such projections, the Company considers its history of profitability, the competitive environment, the overall outlook for the online marketing industry and general economic conditions. In addition, the Company considers the timeframe over which it would take to utilize the deferred tax assets prior to their expiration.

For certain tax positions, the Company uses a more-likely-than-not threshold based on the technical merits of the tax position taken. Tax positions that meet the more-likely-than-not recognition threshold are measured at the largest amount of tax benefits determined on a cumulative probability basis, which are more-likely-than-not to be realized upon ultimate settlement in the financial statements. The Company’s policy is to recognize interest and penalties related to income tax matters in income tax expense.

Earnings Per Share

Basic net loss per common share excludes dilution for potential common stock issuances and is computed by dividing net loss income by the weighted-average number of common shares outstanding for the period.

The following table provides a reconciliation of the numerators and denominators used in computing basic and diluted net loss per common share:



	Year Ended December 31,
	2014			2013			2012
	(In thousands, except share data)
Calculation of basic and diluted net loss per share:
Net loss	$	(9,903	)	$	(2,333	)	$	(11,789	)
Net loss per common share:
Basic	(0.29		)	(0.07		)	(0.35		)
Diluted	(0.29		)	(0.07		)	(0.35		)
Weighted-average shares outstanding-common stock, basic and diluted	33,689,660			34,443,126			33,244,798

The Company uses the two-class method for earning allocations between the Company's restricted stock awards, as they are a participating security, and the Company's common stock. The dilutive effect of stock options and restricted stock of 1,007,602, 688,659 and 1,547,077 were not included in the computation of diluted net loss per common share for the years ended December 31, 2014, 2013 and 2012, respectively, as their effect would be anti-dilutive.

Recent Pronouncements

In April 2014, FASB issued Accounting Standards Update ("ASU") 2014-08, Presentation of Financial Statements (Topic 205) and Property, Plant, and Equipment (Topic 360): Reporting Discontinued Operations and Disclosures of Disposals of Components of an Entity. The amendments in this Update improve the definition of discontinued operations by limiting discontinued operations reporting to disposals of components of an entity that represent strategic shifts that have (or will have) a major effect on an entity’s operations and financial results. Under current U.S. GAAP, many disposals, some of which may be routine in nature and not a change in an entity’s strategy, are reported in discontinued operations. The amendments in this update also require expanded disclosures for discontinued operations. In addition, for individually significant components of an entity that does not qualify for discontinued operations reporting, the Update requires the entity to disclose the pretax profit or loss of the component. Publicly-traded entities are required to prospectively apply this guidance for all disposals (or classifications as held for sale) of components that occur within annual periods beginning on or after December 15, 2014, and interim periods within those years. Early adoption is permitted, but only for disposals (or classifications as held for sale) that have not been reported in financial statements previously issued or available for issuance. The Company is currently evaluating the new standard and the impact of the Company's adoption of this standard on January 1, 2015.

In May 2014, FASB issued Accounting Standards Update ("ASU") 2014-09, Revenue (Topic 606): Revenue from Contracts with Customers, which will replace existing revenue recognition standards and significantly expand the disclosure requirements for revenue arrangements. The new standard will be effective for the Company beginning on January 1, 2017 (i.e., beginning with the first quarter 2017 interim financial statements). The new standard may be adopted retrospectively for all periods presented, or adopted using a modified retrospective approach. Under the retrospective approach, the calendar year 2016 and 2015 financial statements would be adjusted to reflect the effects of applying the new standard to those periods. Under the modified retrospective approach, the new standard would only be applied for the period beginning January 1, 2017 to new contracts and those contracts that are not yet complete at January 1, 2017, with a cumulative catch-up adjustment recorded to beginning retained earnings for existing contracts that still require performance. The Company is currently evaluating the methods of adoption allowed by the new standard and the impact the standard is expected to have on the Company's financial statements and related disclosures.

The entire disclosure for all significant accounting policies of the reporting entity.

+ References+ Details

Business Combinations

12 Months Ended

Dec. 31, 2014

Business Combinations [Abstract]

Business Combinations

The Company uses its best estimates and assumptions as a part of the purchase price allocation process to accurately value assets acquired and liabilities assumed at the business combination date, its estimates and assumptions are inherently uncertain and subject to refinement. As a result, during the preliminary purchase price allocation period, which may be up to one year from the business combination date, the Company records adjustments to the assets acquired and liabilities assumed, with the corresponding offset to goodwill. The Company records adjustments to assets acquired or liabilities assumed subsequent to the purchase price allocation period in its operating results in the period in which the adjustments were determined. None of the goodwill is deductible for tax purposes.

Acquisition of MdotLabs

On August 4, 2014 the Company entered into and closed on a definitive Stock Purchase Agreement (the "Stock Purchase Agreement") with M.Labs, Inc., a Delaware corporation ("MdotLabs"). On August 4, 2014 comScore completed its purchase of all of the outstanding capital stock of MdotLabs, and MdotLabs became a wholly-owned subsidiary of comScore. MdotLabs is a SaaS security platform designed to combat invalid activity in web and mobile advertising, such as non-human traffic. The aggregate amount of the consideration paid by the Company upon the closing of the transaction was $4.5 million, which was comprised entirely of cash.

The acquisition of MdotLabs resulted in goodwill of approximately $3.2 million, none of which is deductible for tax purposes. This amount represents the residual amount of the total purchase price after determining the fair value for net assets and identifiable intangible assets acquired. The amount recorded as goodwill is consistent with the Company’s intentions for the acquisition of MdotLabs. The Company acquired MdotLabs to enhance its capabilities in the marketplace for identification and eradication of non-human traffic.

Definite-lived intangible assets, consisting of MdotLabs developed technology, was assigned a value of $0.7 million and a useful life of five years. No value was assigned to customer relationships or trade name.

Included in revenue for the period from August 4, 2014 to December 31, 2014 was $0.2 million related to MdotLabs.

The purchase price is allocated as follows (in thousands):



Cash and cash equivalents	$	517
Accounts Receivable, net	233
Prepaid expenses and other current assets	1
Property and equipment, net	10
Accounts payable	(98		)
Accrued expenses	(92		)
Net tangible assets acquired	571
Definite-lived intangible assets acquired	722
Goodwill	3,207
Total purchase price	$	4,500

There were $0.1 million in transaction related costs for the year ended December 31, 2014.

Property, Plant and Equipment [Abstract]

The entire disclosure for a business combination (or series of individually immaterial business combinations) completed during the period, including background, timing, and recognized assets and liabilities. The disclosure may include leverage buyout transactions (as applicable).

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+ Details

Asset Disposition

12 Months Ended

Dec. 31, 2014

Asset Disposition [Abstract]

Asset Disposition

Disposition of the ARSgroup

In 2013, the Company and its wholly-owned subsidiary RSC The Quality Measurement Company (also known as ARSgroup), sold certain assets related to its ARS Non-Health Copy-Testing and Equity Tracking business to MSW.ARS LLC, a Delaware limited liability company ("Buyer").

In connection with the disposition, the Company received total proceeds of $1.0 million in cash. In addition, the Company entered into a license agreement in which it will retain the right to use the necessary intellectual property to continue to provide the ARS Copy-Testing and Equity Tracking services to its Health related customers and recorded an intangible asset of $1.2 million based on the estimated fair value of the licensed intellectual property. In determining the fair value of the intangible asset, the Company prepared a discounted cash flow (“DCF”) analysis. In preparing the DCF analysis, the Company used a combination of income approaches including the relief from royalty approach and the excess earnings approach. Determining fair value requires the exercise of significant judgment, including judgments about appropriate discount rates, terminal growth rates, royalty rates and the amount and timing of expected future cash flows. The cash flows employed in the DCF analysis were based on the Company’s most recent budgets, forecasts and business plans as well as growth rate assumptions for years beyond the current business plan period. Significant assumptions used include a discount rate of 18.5%, which is based on an assessment of the risk inherent in the future revenue streams and cash flows associated with the health related customers of ARS, as well as a royalty rate of 3.0%, which is based on an analysis of royalty rates in similar, market transactions. This intangible asset will be amortized on a straight-line basis over its estimated useful life of 3 years beginning April 1, 2013. The assets disposed of included computer equipment, furniture and fixtures, intellectual property and the intangible assets associated with the ARSgroup. Due to the fact that the Company will continue to provide the ARS Copy-Testing and Equity Tracking services to its Health related customers and has therefore not eliminated the operations and cash flows of the ARSgroup, management has concluded that the disposition does not qualify for presentation as discontinued operations.

As a result of the disposition, during the three months ended March 31, 2013, the Company recorded a gain on the disposition of $0.2 million, determined as follows (in thousands):



Cash proceeds received at closing, net	$	160
Proceeds receivable (placed in escrow)	750
Fair value of licensed intellectual property	1,182
	2,092
Carrying value of assets disposed	(1,436		)
Goodwill allocated to disposition	(289		)
Fair value of accelerated equity awards	(157		)
Gain on disposition	$	210

There were no material asset dispositions during the years ended December 31, 2014 and 2012.

Property and Equipment

12 Months Ended

Dec. 31, 2014

Property and Equipment

Property and equipment, including equipment under capital lease obligations, consists of the following:



	December 31,
	2014			2013
	(In thousands)
Computer equipment	$	72,402		$	60,673
Computer software, including internal-use software of $3,331 and $0, respectively	10,260			5,764
Office equipment and furniture	5,579			5,156
Automobiles	1,440			1,644
Leasehold improvements	15,835			15,785
Total, including capital leases of $56,419 and $43,776, respectively	105,516			89,022
Less: accumulated depreciation and amortization, including capital leases of $31,510 and $22,430, respectively	(63,151		)	(51,027		)
	$	42,365		$	37,995

During the years ended December 31, 2014 and 2013, the Company capitalized $0.1 million and $2.3 million respectively, of leasehold improvements, furniture and fixtures and office equipment associated with landlord allowances received in connection with its Reston, New York and London office leases (see Note 9).

For the years ended December 31, 2014, 2013 and 2012, total depreciation expense was $18.0 million, $16.8 million and $14.2 million, respectively.

Goodwill and Intangible Assets Disclosure [Abstract]

The entire disclosure for long-lived, physical assets used in the normal conduct of business and not intended for resale. Includes, but is not limited to, accounting policies and methodology, roll forwards, depreciation, depletion and amortization expense, including composite depreciation, accumulated depreciation, depletion and amortization expense, useful lives and method used, income statement disclosures, assets held for sale and public utility disclosures.

+ References+ Details

Goodwill and Intangible Assets

12 Months Ended

Dec. 31, 2014

Goodwill and Intangible Assets

The change in the carrying value of goodwill for the year ended December 31, 2014 is as follows (in thousands):



Balance as of January 1, 2013	$	102,900
Goodwill allocated to ARS disposition	(289		)
Translation adjustments	703
Balance as of December 31, 2013	103,314
Acquisition of MdotLabs	3,207
Translation adjustments	(2,996		)
Balance as of December 31, 2014	$	103,525

The carrying values of the Company’s amortizable acquired intangible assets are as follows (in thousands):



	December 31, 2014							December 31, 2013
	Gross Carrying Amount		Accumulated Amortization			Net Carrying Amount		Gross Carrying Amount		Accumulated Amortization			Net Carrying Amount
Acquired methodologies/technology	$	6,612	$	(5,180	)	$	1,432	$	7,770	$	(5,471	)	$	2,299
Customer relationships	19,201		(12,970		)	6,231		35,774		(15,346		)	20,428
Panel	1,617		(1,521		)	96		1,650		(1,316		)	334
Intellectual property	13,562		(5,528		)	8,034		13,576		(3,999		)	9,577
Trade names	1,690		(1,690		)	—		2,904		(2,604		)	300
	$	42,682	$	(26,889	)	$	15,793	$	61,674	$	(28,736	)	$	32,938

Amortization expense related to intangible assets was approximately $7.2 million, $8.0 million and $9.3 million for the years ended December 31, 2014, 2013 and 2012, respectively.

The weighted-average remaining amortization period by major asset class as of December 31, 2014, is as follows:



	(In years)
Acquired methodologies/technology	2.7
Customer relationships	2.5
Panel	0.4
Intellectual property	6.7

The estimated future amortization of acquired intangible assets as of December 31, 2014 is as follows:



	(In thousands)
2015	$	5,037
2016	4,034
2017	3,070
2018	1,108
2019	518
Thereafter	2,026
	$	15,793

During the year ended December 31, 2014, the Company received several letters of intent from unrelated third-parties to purchase its mobile operator analytics division "CSWS". As of December 31, 2014, the Company determined that it had met the held for sale criteria as defined in Accounting Standard Codification 360: Property, Plant, and Equipment. As such, the Company presents assets and liabilities held for sale related to CSWS on its Consolidated Balance Sheet. However, CSWS does not qualify for discontinued operations financial presentation, as it expects to have continuing involvement with CSWS by providing certain services to the buyer. The Company recorded a $9.7 million impairment charge during the year ended December 31, 2014, which reduced the carrying amount of CSWS intangible assets to zero and was calculated as the difference between the letters of intent that the Company has received and the carrying value of CSWS.

During the three months ended June 30, 2012, the Company noted a significant decline in revenues from ARSgroup (“ARS”), which the Company acquired in February 2010. As a result, the Company performed an impairment test of the long-lived assets of ARS. The long-lived assets of ARS consist of customer relationships and acquired methodologies and technology. The first step in testing the long-lived assets of ARS for impairment was to compare the sum of the undiscounted cash flows expected to result from the use and eventual disposition of ARS to the carrying value of ARS’s long-lived assets. Based on this analysis, the Company determined as of June 30, 2012 that the sum of the expected undiscounted cash flows to be generated from ARS was less than the carrying value of the ARS intangible assets. As such, the Company concluded that the ARS intangible assets were impaired as of June 30, 2012. To measure the amount of the impairment, the Company then estimated the fair value of the intangible assets as of June 30, 2012. In determining the fair value of the intangible assets, the Company prepared a discounted cash flow (“DCF”) analysis for each intangible asset. In preparing the DCF analysis, the Company used a combination of income approaches including the relief from royalty approach and the excess earnings approach. Determining fair value requires the exercise of significant judgment, including judgments about appropriate discount rates, terminal growth rates, royalty rates and the amount and timing of expected future cash flows. The cash flows employed in the DCF analysis were based on the Company’s most recent budgets, forecasts and business plans as well as growth rate assumptions for years beyond the current business plan period. Significant assumptions used include a discount rate of 18.5%, which is based on an assessment of the risk inherent in the future revenue streams and cash flows of ARS, as well as a royalty rate of 3.0%, which is based on an analysis of royalty rates in similar, market transactions. Based on the DCF analysis, the Company estimated the fair value of the intangible assets of ARS to be $2.5 million as of June 30, 2012, which resulted in an impairment charge of $3.3 million during the year ended December 31, 2012.

Long-term Debt and Other Financing Arrangement

The entire disclosure for the aggregate amount of goodwill and a description of intangible assets, which may include (a) for amortizable intangible assets (also referred to as finite-lived intangible assets), the carrying amount, the amount of any significant residual value, and the weighted-average amortization period, (b) for intangible assets not subject to amortization (also referred to as indefinite-lived intangible assets), the carrying amount, and (c) the amount of research and development assets acquired and written off in the period, including the line item in the income statement in which the amounts written off are aggregated, if not readily apparent from the income statement. Also discloses (a) for amortizable intangibles assets in total and by major class, the gross carrying amount and accumulated amortization, the total amortization expense for the period, and the estimated aggregate amortization expense for each of the five succeeding fiscal years, (b) for intangible assets not subject to amortization the carrying amount in total and by major class, and (c) for goodwill, in total and for each reportable segment, the changes in the carrying amount of goodwill during the period (including the aggregate amount of goodwill acquired, the aggregate amount of impairment losses recognized, and the amount of goodwill included in the gain (loss) on disposal of a reporting unit). If any part of goodwill has not been allocated to a reportable segment, discloses the unallocated amount and the reasons for not allocating. For each impairment loss recognized related to an intangible asset (excluding goodwill), discloses: (a) a description of the impaired intangible asset and the facts and circumstances leading to the impairment, (b) the amount of the impairment loss and the method for determining fair value, (c) the caption in the income statement or the statement of activities in which the impairment loss is aggregated, and (d) the segment in which the impaired intangible asset is reported. For each goodwill impairment loss recognized, discloses: (a) a description of the facts and circumstances leading to the impairment, (b) the amount of the impairment loss and the method of determining the fair value of the associated reporting unit, and (c) if a recognized impairment loss is an estimate not finalized and the reasons why the estimate is not final. May also disclose the nature and amount of any significant adjustments made to a previous estimate of an impairment loss.

+ References+ Details

Long-Term Debt and Other Financing Arrangement

12 Months Ended

Dec. 31, 2014

Debt Disclosure [Abstract]

Capital Leases

The Company has a lease financing arrangement with Banc of America Leasing & Capital, LLC in the amount of $12.5 million, of which the Company can utilize approximately $7.4 million as of December 31, 2014, for future capital leases. This arrangement allows the Company to lease new software, hardware and other computer equipment as it expands its technology infrastructure in support of its business growth. Under this arrangement, the Company may enter into new capital leases prior to February 28, 2015. Some of the amounts the Company has utilized to date under this arrangement have not lowered the amount available for future capital leases, because those amounts have been assigned by Banc of America Leasing & Capital, LLC under separate third-party arrangements. In addition, the Company enters into capital leases under non-committed arrangements, typically directly with equipment manufacturers. Future minimum payments under capital leases with initial terms of one year or more are as follows:



	(In thousands)
2015	$	14,307
2016	9,994
2017	3,454
2018	66
2019	19
Total minimum lease payments	27,840
Less amount representing interest	(1,415		)
Present value of net minimum lease payments	26,425
Less current portion	13,353
Capital lease obligations, long-term	$	13,072

During the years ended December 31, 2014, 2013 and 2012, the Company acquired $14.9 million and $14.4 million, and $7.8 million respectively, in computer hardware and software through the issuance of capital leases. This non-cash investing activity has been excluded from the consolidated statement of cash flows, as it pertains to the purchase of property and equipment.

Revolving Credit Facility

On September 26, 2013, the Company entered into a Credit Agreement (the “Credit Agreement”) with several banks (the "Lenders"). Bank of America, N.A. (“Bank of America”) is the administrative agent, and lead lender of this Revolving Credit Facility. The Credit Agreement provides for a five-year revolving credit facility of $100.0 million, which includes a $10.0 million sublimit for issuance of standby letters of credit, a $10.0 million sublimit for swing line loans and a $10.0 million sublimit for alternative currency lending. The maturity date of the Credit Agreement is September 26, 2018. The Credit Agreement also contains an expansion option permitting the Company to request an increase of the credit facility up to an aggregate additional $50.0 million, subject to certain conditions. Borrowings under the Revolving Credit Facility shall be used towards working capital and other general corporate purposes as well as for the issuance of letters of credit. On June 23, 2014, the Company executed the First Amendment to the Credit Agreement. This amendment reset the equity repurchase limit to $50.0 million and permits the Company to repurchase equity interests in the Company outside the $50.0 million limit during the remainder of the five-year revolver term, provided that certain financial thresholds are met.

Base rate loans and swing line loans will bear interest at the Base Rate plus the Applicable Rate, as such terms are defined in the Credit Agreement and summarized below. The Base Rate is the highest rate of the following: (a) the Federal Funds rate plus 0.50%, (b) the publicly announced Bank of America prime rate, and (c) the Eurocurrency rate, as defined in the Credit Agreement plus 1.0%. The Applicable Rate for base rate loans and swing line loans is 0.50% to 1.50% depending on the Company’s funded debt-to-EBITDA ratio at the end of each fiscal quarter. Amounts supporting letters of credit bear interest at the applicable rate for revolving loans. Each Eurocurrency rate loan will bear interest at the Eurocurrency Rate plus the Applicable Rate ranging from 1.50% to 2.50% depending on the Company's funded debt-to-EBITDA ratio at the end of each fiscal quarter. Beginning on September 26, 2013 through the maturity date of the five-year revolver term, the Company is obligated to pay a fee, payable quarterly in arrears, based on the average unused portion of the available amounts under the Credit Agreement at a rate of 0.20% to 0.35% per annum depending on the Company’s funded debt-to-EBITDA ratio at the end of each fiscal quarter.

The Credit Agreement contains various usual and customary covenants, including, but not limited to: financial covenants requiring maximum funded debt-to-EBITDA ratio, cash flow-to-fixed charge ratios and a minimum liquidity during equity repurchase periods as well as covenants relating to the Company’s ability to dispose of assets, make certain acquisitions, be acquired, incur indebtedness, grant liens and make certain investments. As of December 31, 2014 the Company was in full compliance with all covenants contained in the Credit Agreement and remains so as of the date of this report.

As of December 31, 2014, the Company did not have an outstanding balance under the Credit Agreement.

The Company maintains letters of credit in lieu of security deposits with respect to certain office leases as well as to satisfy performance guarantees under certain contracts. As of December 31, 2014, $3.6 million in letters of credit were outstanding, leaving $6.4 million available for additional letters of credit. These letters of credit may be reduced periodically provided the Company meets the conditional criteria of each related lease agreement.

Commitments and Contingencies

12 Months Ended

Dec. 31, 2014

Commitments and Contingencies Disclosure [Abstract]

Commitments and Contingencies

Leases

In addition to equipment financed through capital leases, the Company is obligated under various noncancelable operating leases for office facilities and equipment. These leases generally provide for renewal options and escalation increases. Future minimum payments under noncancelable lease agreements with initial terms of one year or more are as follows:



	(In thousands)
2015	$	10,316
2016	9,471
2017	9,201
2018	8,478
2019	7,385
Thereafter	21,182
Total minimum lease payments	$	66,033

Total rent expense, under non-cancellable operating leases, was $9.0 million, $8.9 million and $8.4 million for the years ended December 31, 2014, 2013 and 2012, respectively.

During the years ended December 31, 2014 and 2013, the Company recorded $0.1 million and $2.3 million, respectively, of deferred rent and capitalized assets as a result of landlord allowances in connection with its Reston, New York and London office leases. The deferred rent will be applied to rent expense recognized by the Company over the lease terms.

Contingencies

In June 2013 the Company settled certain patent litigation lawsuits that we initiated against certain third-parties. The Company recognized a net gain of $1.4 million and $0.8 million, respectively, during 2013 and 2014 related to these settlements.

On August 23, 2011, the Company received notice that Mike Harris and Jeff Dunstan, individually and on behalf of a class of similarly situated individuals, filed a lawsuit against the Company in the United States District Court for the Northern District of Illinois, Eastern Division, alleging, among other things, violations by the Company of the Stored Communications Act, the Electronic Communications Privacy Act, Computer Fraud and Abuse Act and the Illinois Consumer Fraud and Deceptive Practices Act as well as unjust enrichment. In October 2012, the plaintiffs filed an amended complaint which, among other things, removed the claim relating to alleged violations of the Illinois Consumer Fraud and Deceptive Practices Act. On April 2, 2013, the District Court issued an order certifying a class for only three of the four claims, refusing to certify a class for unjust enrichment. On May 30, 2014, the Company and the plaintiffs proposed a tentative settlement subject to approval by the District Court, and on October 1, 2014, the Court issued its final approval of those terms. comScore was required to establish a $14 million settlement fund from which class member claims, attorneys’ fees and incentive awards, costs, and administrative expenses will be paid. The Company and its insurers contributed to the fund. The settlement also requires the Company to alter certain portions of our privacy policy and implement certain additional protocols to ensure that our privacy practices remain consistent with its disclosures to consumers. During the year ended December 31, 2014, the Company recorded a loss of $3.5 million related to the settlement.

From time to time, the Company is exposed to unasserted potential claims encountered in the normal course of business. Although the outcome of any legal proceeding cannot be predicted with certainty, management believes that the final outcome and resolution of current matters, if any will not materially affect the Company’s consolidated financial position or results of operations.

The entire disclosure for commitments and contingencies.

+ References+ Details

Income Taxes

12 Months Ended

Dec. 31, 2014

Income Tax Disclosure [Abstract]

Income Taxes

The components of (loss) income before income tax for the years ended December 31, 2014, 2013 and 2012 are as follows:



	Year Ended December 31,
	2014			2013		2012
	(In thousands)
Domestic	$	(7,323	)	$	1,943	$	(6,350	)
Foreign	(7,895		)	150		(3,065		)
Total	$	(15,218	)	$	2,093	$	(9,415	)

Income tax (benefit) provision is comprised of the following:



	Year Ended December 31,
	2014			2013			2012
	(In thousands)
Current:
Federal	$	4,812		$	152		$	(70	)
State	1,224			373			114
Foreign	1,713			1,520			1,434
Total	7,749			2,045			1,478
Deferred:
Federal	(8,858		)	3,518			1,278
State	(4,073		)	392			(635		)
Foreign	(133		)	(1,529		)	253
Total	(13,064		)	2,381			896
Income tax (benefit) provision	$	(5,315	)	$	4,426		$	2,374

A reconciliation of the statutory United States income tax rate to the effective income tax rate is as follows:



	Year Ended December 31,
	2014		2013		2012
Statutory federal tax rate	35.0	%	35.0	%	35.0	%
State taxes, net of federal benefit	8.7		23.8		3.6
Nondeductible items	(6.9	)	56.9		(15.5	)
Foreign rate differences	(25.9	)	96.5		(2.9	)
Change in statutory tax rates	(0.5	)	4.3		(0.9	)
Change in valuation allowance	0.2		(144.8	)	(10.6	)
Stock compensation shortfalls	—		41.2		(4.3	)
True-ups and other adjustments	1.7		(5.7	)	(0.4	)
Subpart F income recapture	—		96.3		—
Market-based stock awards	—		—		(27.8	)
Outside basis differences	23.1		—		—
Foreign tax withholding	(0.2	)	4.3		(0.8	)
Uncertain tax positions	(0.3	)	3.7		(0.6	)
Effective tax rate	34.9	%	211.5	%	(25.2	)%

The Company recognized an income tax benefit of approximately $5.3 million during the year ended December 31, 2014, which is comprised of current tax expense of $6.0 million related to federal and state income tax liabilities, $1.7 million of foreign income tax expense, and a deferred tax benefit of approximately $13.1 million related to temporary differences between the tax treatment and financial reporting treatment for certain items. Included within the total current tax expense of $7.7 million is $5.8 million of non-cash tax expense related to excess tax benefits from stock-based compensation. Also, included within the total deferred tax benefit of $13.1 million is a $3.5 million deferred tax benefit related to the establishment of a deferred tax asset for the outside basis difference of our investment in CSWS as the Company expects to realize the asset in the foreseeable future due to the assets being held for sale.

The Company recognized income tax expense of approximately $4.4 million during the year ended December 31, 2013, which is comprised of current tax expense of $0.5 million related to federal alternative minimum tax and state income tax liabilities, $1.5 million of foreign income tax expense, and deferred tax expense of approximately $2.4 million related to temporary differences between the tax treatment and financial reporting treatment for certain items. Included within the total deferred tax expense of $2.4 million is $2.3 million of deferred tax expense related to the establishment of a deferred tax liability for Subpart F income that will be recognized in a future tax year and $2.9 million of deferred tax benefit related to the release of valuation allowances in certain foreign jurisdictions, which have a statutory rate of approximately 20%.

The Company recognized income tax expense of approximately $2.4 million during the year ended December 31, 2012, which is comprised of current tax expense of $0.1 million related to federal alternative minimum tax and state income tax liabilities, $1.4 million of foreign income tax expense, and a deferred tax expense of approximately $0.9 million related to temporary differences between the tax treatment and financial reporting treatment for certain items. Included within the total deferred tax expense of $0.9 million is $2.6 million of deferred tax expense associated with the write-off of a deferred tax asset related to certain market-based stock awards that will never be realized due to the expiration of the stock awards prior to vesting.

Deferred income taxes reflect the net tax effects of temporary differences between the carrying amount of assets and liabilities for financial reporting purposes and the amounts used for income tax reporting purposes. Significant components of the Company’s net deferred income taxes are as follows:



	December 31,
	2014			2013
	(In thousands)
Deferred tax assets:
Net operating loss carryforwards	$	4,575		$	6,658
Capital loss carryforwards	812			778
Tax credits	—			1,817
Allowance for doubtful accounts	682			506
Accrued salaries and benefits	2,584			724
Deferred revenues	1,632			922
Capital leases	10,829			8,955
Deferred compensation	12,036			7,170
Deferred rent	4,593			4,937
Outside basis differences	3,512			—
Intangible assets	4,072			—
Transaction costs	1,577			365
Other	782			653
Gross deferred tax assets	47,686			33,485
Valuation allowance	(930		)	(1,197		)
Net deferred tax assets	46,756			32,288
Deferred tax liabilities:
Intangible assets	—			(752		)
Property and equipment	(11,130		)	(9,387		)
Subpart F income recapture	(2,409		)	(2,310		)
Prepaid maintenance	(252		)	(317		)
Other	(802		)	(81		)
Total deferred tax liabilities	(14,593		)	(12,847		)
Net deferred tax asset	$	32,163		$	19,441

As of December 31, 2014 and 2013, the Company had valuation allowances of $0.9 million and $1.2 million, respectively, against certain deferred tax assets. The valuation allowance as of December 31, 2014 relates to the deferred tax assets (primarily net operating loss carryforwards) of a foreign subsidiary that is a loss company, the U.S. capital loss carryforwards and certain state net operating loss carryforwards. To the extent the Company determines that, based on the weight of available evidence, all or a portion of its valuation allowance is no longer necessary, the Company will recognize an income tax benefit in the period such determination is made for the reversal of the valuation allowance. If management determines that, based on the weight of available evidence, it is more-likely-than-not that all or a portion of the net deferred tax assets will not be realized, the Company may recognize income tax expense in the period such determination is made to increase the valuation allowance. It is possible that any such reduction of or addition to the Company’s valuation allowance may have a material impact on the Company’s results from operations.

As of December 31, 2013, the Company concluded that it was not more-likely-than-not that a portion of its deferred tax assets related to certain state and foreign net operating losses would be realized and that an increase to the valuation allowance of $0.1 million was necessary. The Company also concluded that it was more-likely-than-not that a substantial portion of our deferred tax assets in certain other foreign jurisdictions, primarily the Netherlands, would be realized and determined that it was appropriate to release valuation allowances of $2.9 million. In making that determination, the Company considered the income generated in these foreign jurisdictions during 2013, the guaranteed profit margins in place for these entities as a result of the Company's transfer pricing model, the tax impact of the restructuring that is currently being implemented, the current overall economic environment, and the projected income of these entities in future years. In addition, during 2013, the Company wrote-off certain deferred tax assets related to net operating losses that will never be realized. As these deferred tax assets had a full valuation allowance recorded against them, the associated valuation allowance of $0.1 million was released.

The following is a summary of activities in the deferred tax asset valuation allowance for the fiscal years indicated:



	December 31,
	2014			2013
	(In thousands)
Deferred Tax Valuation Allowance
Beginning Balance	$	(1,197	)	$	(4,045	)
Additions	—			(132		)
Reductions	267			2,980
Ending Balance	$	(930	)	$	(1,197	)

As of December 31, 2014, the Company had federal and state net operating loss carryforwards for tax purposes of approximately $27.8 million and $34.1 million, respectively. As of December 31, 2013, the Company had federal and state net operating loss carryforwards for tax purposes of approximately $37.2 million and $38.3 million, respectively. These net operating loss carryforwards begin to expire in 2023 for federal income tax purposes and begin to expire in 2015 for state income tax purposes. At December 31, 2014, the Company had an aggregate net operating loss carryforward for tax purposes related to its foreign subsidiaries of $15.0 million, which begins to expire in 2017. In addition, at December 31, 2014, the Company had alternative minimum tax credit carryforwards of $1.7 million which can be carried forward indefinitely and research & development credit carryforwards of $0.7 million which begin to expire in 2025.

The exercise of certain stock options and the vesting of certain restricted stock awards during the years ended December 31, 2014 and 2013 generated income tax deductions equal to the excess of the fair market value over the exercise price or grant date fair value, as applicable. A deferred tax asset cannot be recognized for the excess of tax over book stock compensation deductions until the tax deductions reduce current income taxes payable. Since the Company has not historically paid income tax in jurisdictions where these excess tax deductions arise, a deferred tax asset related to the additional net operating losses generated from the windfall tax deductions associated with the exercise of these stock options and the vesting of the restricted stock awards has not been recorded in the accompanying consolidated financial statements. As of December 31, 2014 and December 31, 2013, the cumulative amounts of net operating losses relating to such option exercises and vesting events that have been included in the gross net operating loss carryforwards above are $24.1 million and $32.5 million, respectively. As the Company utilizes these net operating losses to reduce current income taxes payable, the tax benefit will be recorded as an increase in additional paid-in capital. During the years ended December 31, 2014 and 2013, the Company recognized windfall tax benefits of approximately $5.8 million and $0.1 million, respectively, which were recorded as an increase to additional paid-in capital.

During the year ended December 31, 2013, certain stock options were exercised and certain shares related to restricted stock awards vested at times when the Company’s stock price was substantially lower than the fair value of those shares at the time of grant. As a result, the income tax deduction related to such shares is less than the expense previously recognized for book purposes. Such shortfalls reduce additional paid-in capital to the extent windfall tax benefits have been previously recognized. As described above, the Company recognized a portion of the windfall tax benefits in 2013 and recorded an increase to additional paid-in capital. Therefore, $0.1 million of shortfalls was not included in income tax expense but reduced additional paid-in capital for the year ended December 31, 2013. The remaining impact of the shortfalls totaling $0.9 million was included in income tax expense.

Under the provisions of Internal Revenue Code Section 382, certain substantial changes in the Company’s ownership may result in a limitation on the amount of U.S. net operating loss carryforwards that could be utilized annually to offset future taxable income and taxes payable. A portion of the Company’s net operating loss carryforwards are subject to an annual limitation under Section 382 of the Internal Revenue Code. We do not expect that this limitation will impact our ability to utilize all of our net operating losses prior to their expiration. Additionally, despite the net operating loss carryforwards, the Company may have a future tax liability due to alternative minimum tax, foreign tax or state tax requirements.

The Company intends and has the ability to indefinitely reinvest the undistributed earnings from its foreign subsidiaries. As of December 31, 2014, the Company has not recorded U.S. income tax expense related to undistributed foreign earnings of approximately $8.8 million.

For uncertain tax positions, the Company uses a more-likely-than-not recognition threshold based on the technical merits of the tax position taken. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefits determined on a cumulative probability basis, which are more-likely-than-not to be realized upon ultimate settlement in the financial statements. As a result, the Company has unrecognized tax benefits, which are tax benefits related to uncertain tax positions which have been or will be reflected in income tax filings that have not been recognized in the financial statements due to potential adjustments by taxing authorities in the applicable jurisdictions. As of December 31, 2014, 2013 and 2012, the Company had unrecognized tax benefits of $1.4 million, all of which would affect the Company’s tax rate if recognized. The Company anticipates that approximately $0.2 million of unrecognized tax benefits will reverse during the next year due to the filing of related tax returns and the expiration of statutes of limitation. The changes in the liability for unrecognized income tax benefits as of December 31, 2014, 2013 and 2012 resulted from the following:



	December 31,
	2014			2013			2012
	(In thousands)
Unrecognized tax benefits beginning balance	$	1,443		$	1,418		$	1,386
Increase related to tax positions of prior years	70			36			69
Increase related to tax positions of the current year	42			45			4
Decrease related to tax positions of prior years	(36		)	(21		)	(27		)
Decrease due to settlements	—			(4		)	—
Decrease due to lapse in statutes of limitations	(59		)	(31		)	(14		)
Unrecognized tax benefits ending balance	$	1,460		$	1,443		$	1,418

The Company recognizes interest and penalties related to income tax matters in income tax expense. As of December 31, 2014 and 2013, accrued interest and penalties on unrecognized tax benefits were $0.6 million and $0.7 million, respectively. The Company or one of its subsidiaries files income tax returns in the U.S. federal jurisdiction, and various states and foreign jurisdictions. For income tax returns filed by the Company, the Company is no longer subject to U.S. federal examinations by tax authorities for years before 2011 or state and local tax examinations by tax authorities for years before 2010, although tax attribute carryforwards generated prior to these years may still be adjusted upon examination by tax authorities.

Disclosure of Compensation Related Costs, Share-based Payments [Abstract]

The entire disclosure for income taxes. Disclosures may include net deferred tax liability or asset recognized in an enterprise's statement of financial position, net change during the year in the total valuation allowance, approximate tax effect of each type of temporary difference and carryforward that gives rise to a significant portion of deferred tax liabilities and deferred tax assets, utilization of a tax carryback, and tax uncertainties information.

+ References+ Details

Stockholders' Equity

12 Months Ended

Dec. 31, 2014

Stockholders' Equity

Stockholders’ Equity

1999 Stock Option Plan and 2007 Equity Incentive Plan

Prior to the effective date of the registration statement for the Company’s initial public offering (“IPO”) on June 26, 2007, eligible employees and non-employees were awarded options to purchase shares of the Company’s common stock, restricted stock or restricted stock units pursuant to the Company’s 1999 Stock Plan (the “1999 Plan”). Upon the effective date of the registration statement of the Company’s IPO, the Company ceased using the 1999 Plan for the issuance of new equity awards. Upon the closing of the Company’s IPO on July 2, 2007, the Company established its 2007 Equity Incentive Plan, as amended (the “2007 Plan” and together with the 1999 Plan, the “Plans”). The 1999 Plan will continue to govern the terms and conditions of outstanding awards granted thereunder, but no further shares are authorized for new awards under the 1999 Plan. As of December 31, 2014 and December 31, 2013, the Plans provided for the issuance of a maximum of approximately 11.4 million shares and 9.9 million shares, respectively, of common stock. In addition, the 2007 Plan provides for annual increases in the number of shares available for issuance thereunder on the first day of each fiscal year beginning with the 2008 fiscal year, equal to the lesser of: (i) 4% of the outstanding shares of the Company’s common stock on the last day of the immediately preceding fiscal year; (ii) 1,800,000 shares; or (iii) such other amount as the Company’s board of directors may determine. The vesting period of options granted under the Plans is determined by the Board of Directors, although, for service-based options the vesting has historically been ratably over a four-year period. Options generally expire 10 years from the date of the grant. Effective January 1, 2014, the shares available for grant increased by 1,408,642 pursuant to the automatic share reserve increase provision under the Plans. Accordingly, as of December 31, 2014, a total of 1,563,114 shares were available for future grant under the 2007 Plan.

The Company determines the fair value of stock option awards using the Black-Scholes option-pricing formula and a single option award approach. The fair value of market-based stock options and restricted stock units is determined using a Monte Carlo simulation embedded in a lattice model. The fair value of restricted stock awards is based on the closing price of our common stock on the date of grant. The Company then amortizes the fair value of awards expected to vest on a ratable straight-line basis over the requisite service periods of the awards, which is generally the period from the grant date to the end of the vesting period.

During the three months ended December 31, 2014, the Company granted market-based options and restricted units to its named executive officers and other key management personnel of 1,969,453 and 283,356, respectively.

These market-based grants were designed to motivate management to drive enterprise value toward a significantly higher market capitalization over the next three years. In addition, the 30-day price average and bifurcated vesting provisions described below were intended to promote sustainability of the achievement.

The awards were granted effective as of November 7, 2014, with an exercise price and fair value at the time of grant of $42.92 per share, the closing price of the Company’s common stock as reported by the NASDAQ Global Market on November 7, 2014. Each of the awards is subject to market-based vesting, as follows:

•

66% of the shares subject to each option award, and 48% of the restricted stock units will vest in the event that the closing price of the Company’s common stock as reported by the NASDAQ Global Market exceeds an average of $48 per share for a consecutive thirty-day period prior to November 7, 2017. Such target represents a 25% increase over the 30-day average closing price of the Company’s common stock as reported by the NASDAQ Global Market ending on the date of award.


•	10% of the shares subject to each option award, and 10% of the restricted stock units will vest in the event that the closing price of the Company’s common stock as reported by the NASDAQ Global Market exceeds an average of $50 per share for a consecutive thirty-day period prior to November 7, 2017.


•	14% of the shares subject to each option award, and 22% of the restricted stock units will vest in the event that the closing price of the Company’s common stock as reported by the NASDAQ Global Market exceeds an average of $55 per share for a consecutive thirty-day period prior to November 7, 2017.


•	10% of the shares subject to each option award, and 20% of the restricted stock units will vest in the event that the closing price of the Company’s common stock as reported by the NASDAQ Global Market exceeds an average of $60 per share for a consecutive thirty-day period prior to November 7, 2017.

During the three months ended March 31, 2012, the Company granted 210,000 time-based restricted stock awards to the Company's former Chief Executive Officer that vest ratably over three years and 380,000 time-based restricted stock awards to members of executive management that vest ratably over four years. In addition, the Company granted its Executive 580,000 shares of the Company's common stock in the form of restricted stock and restricted stock units (the “Performance Award”). The Performance Award represents the maximum number of shares that can vest over a three year period. The Performance Awards vested and will vest based on achievement of revenue and adjusted EBITDA goals during 2012, 2013 and 2014, with the revenue and adjusted EBITDA milestones each carrying a 50% weight. Assuming achievement of 100% of the target performance metrics in each case over a three-year period, the Executive would be eligible to vest in 290,000 total shares, and in any given year 96,666 shares. Assuming achievement of 200% of the target performance metrics in each case over a three-year period, the maximum number permitted under the arrangement, the Executive would be eligible to vest in 580,000 total shares, and in any given year, 193,334 shares. During the year ended December 31, 2013, no stock options were granted.

The following are the weighted-average assumptions used in valuing the stock options granted during the year ended December 31, 2014 and a discussion of the Company’s assumptions. No stock options were issued during the years ended December 31, 2013 or December 31, 2012.



	Year Ended December 31,
	2014
Dividend yield	0.00	%
Expected volatility	34.11	%
Risk-free interest rate	0.96	%
Expected life of options (in years)	3.00

Dividend yield — The Company has never declared or paid dividends on its common stock and has no plans to pay dividends in the foreseeable future.

Expected volatility — Volatility is a measure of the amount by which a financial variable such as a share price has fluctuated (historical volatility) or is expected to fluctuate (expected volatility) during a period. The expected volatility is calculated based on the weekly closing price volatility of the Company’s common stock for the period from its initial public offering until the grant date.

Risk-free interest rate — The Company used rates on the grant date of zero-coupon government bonds with maturities over periods covering the term of the awards, converted to continuously compounded forward rates.

Expected life of the options — This is the period of time that the options granted are expected to remain outstanding.

A summary of the Plans is presented below:



	Number of shares		Weighted- Average Exercise Price
Options outstanding January 1, 2012	1,507,519		$	13.02
Options granted	—		—
Options exercised	(367,234	)	0.65
Options forfeited	(1,048,478	)	18.12
Options expired	(1,255	)	2.79
Options outstanding December 31, 2012	90,552		4.38
Options granted	—		—
Options exercised	(52,063	)	4.37
Options forfeited	—		—
Options expired	(255	)	9.73
Options outstanding December 31, 2013	38,234		4.37
Options granted⁽¹⁾	1,969,453		42.92
Options exercised	(27,242	)	3.96
Options forfeited	—		—
Options expired	(137	)	9.29
Options outstanding at December 31, 2014	1,980,308		$	42.71
Options exercisable at December 31, 2014	10,855		$	5.34

⁽¹⁾ Weighted-average grant date fair value of options granted during the year ended December 31, 2014 was $8.68. There were no options granted during the years ended December 31, 2013 and 2012.

The following table summarizes information about options outstanding at December 31, 2014:



	Options Outstanding				Options Exercisable
Range of Exercise Prices	Options Outstanding	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Options Exercisable	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)
$1.09 - $4.25	4,636	$	4.17	0.86	4,636	$	4.17	0.86
$4.26 - $7.50	4,545	$	5.06	1.23	4,545	$	5.06	1.23
$7.51 - $13.66	1,674	$	9.35	2.39	1,674	$	9.35	2.39
$42.92	1,969,453	$	42.92	9.86	—	$	—	—
	1,980,308	42.71		9.81	10,855	$	5.34	1.25

The intrinsic value of exercised stock options is calculated based on the difference between the exercise price and the quoted market price of our common stock as of the close of the exercise date. The aggregate intrinsic value of options exercised for the years ended December 31, 2014, 2013 and 2012 was $0.9 million, $1.0 million and $5.0 million, respectively. The aggregate intrinsic value for all options outstanding and exercisable were $7.4 million and $0.4 million, respectively, under the Company’s stock plans as of December 31, 2014. The weighted average remaining contractual lives for all options outstanding and exercisable were 9.81 years and 1.25 years, respectively, under the Company’s stock plans as of December 31, 2014. As of December 31, 2014, total unrecognized compensation expense related to outstanding options and exercisable options was $11.8 million and zero, respectively, which will be fully recognized during 2015.

The Company's nonvested stock awards are comprised of restricted stock and restricted stock units. The restricted stock only represents participating securities. The Company has a right of repurchase on such shares that lapse at a rate of twenty-five percent (25)% of the total shares awarded at each successive anniversary of the initial award date, provided that the employee continues to provide services to the Company. In the event that an employee terminates their employment with the Company, any shares that remain unvested and consequently subject to the right of repurchase shall be automatically reacquired by the Company at the original cash purchase price paid by the employee, if any. During the year ended December 31, 2014, 34,671 shares of restricted stock were forfeited and were subsequently retired. A summary of the status for nonvested stock awards as of December 31, 2014 is presented as follows:



Nonvested Stock Awards	Restricted Stock		Restricted Stock Units		Number of Shares Underlying Awards		Weighted Average Grant- Date Fair Value
Nonvested at January 1, 2012	1,385,420		419,094		1,804,514		$	19.75
Granted	1,706,900		445,368		2,152,268		20.84
Vested	(888,707	)	(168,215	)	(1,056,922	)	18.81
Forfeited	(233,903	)	(229,423	)	(463,326	)	21.34
Nonvested at December 31, 2012	1,969,710		466,824		2,436,534		$	20.82
Granted	484,052		1,025,065		1,509,117		19.95
Vested	(1,196,792	)	(200,651	)	(1,397,443	)	17.91
Forfeited	(206,360	)	(156,312	)	(362,672	)	20.71
Nonvested at December 31, 2013	1,050,610		1,134,926		2,185,536		$	22.10
Granted	233,547		912,606		1,146,153		33.07
Vested	(772,493	)	(467,829	)	(1,240,322	)	24.59
Forfeited	(34,671	)	(169,122	)	(203,793	)	24.35
Nonvested at December 31, 2014	476,993		1,410,581		1,887,574		$	26.88

The aggregate intrinsic value for all non-vested shares of restricted common stock and restricted stock units outstanding as of December 31, 2014 was $87.6 million. The aggregate intrinsic value of restricted stock vested during the years ended December 31, 2014, 2013 and 2012 was $41.2 million, $25.9 million and $21.2 million, respectively. The weighted-average remaining contractual life for all non-vested shares of restricted common stock and restricted stock units as of December 31, 2014 was 1.2 years.

The Company granted nonvested stock awards at no cost to recipients during the years ended December 31, 2014, 2013 and 2012. As of December 31, 2014, total unrecognized compensation expense related to non-vested restricted stock and restricted stock units was $27.2 million, which the Company expects to recognize over a weighted-average period of approximately 0.9 years. Total unrecognized compensation expense may be increased or decreased in future periods for subsequent grants or forfeitures.

Of the 1,240,322 shares of the Company’s restricted stock and restricted stock units vesting during the year ended December 31, 2014, the Company repurchased 474,115 shares at an aggregate purchase price of approximately $15.7 million pursuant to the stockholder’s right under the Plans to elect to use common stock to satisfy tax withholding obligations. The repurchased shares were subsequently retired.

Shares Reserved for Issuance

At December 31, 2014, the Company had reserved for future issuance the following shares of common stock upon the exercise of options and warrants:



Common stock available for future issuances under the Plans	1,563,114
Common stock reserved for outstanding options and restricted stock units	3,390,889
	4,954,003

Unregistered Sales of Equity Securities

None

Segment Reporting Information, Revenue for Reportable Segment [Abstract]

The entire disclosure for shareholders' equity comprised of portions attributable to the parent entity and noncontrolling interest, including other comprehensive income. Includes, but is not limited to, balances of common stock, preferred stock, additional paid-in capital, other capital and retained earnings, accumulated balance for each classification of other comprehensive income and amount of comprehensive income.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 210

-SubTopic 10

-Section S99

-Paragraph 1

-Subparagraph (SX 210.5-02.29-31)

-URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 505

-SubTopic 10

-Section 50

-Paragraph 6

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+ Details

Share Repurchases

12 Months Ended

Dec. 31, 2014

Equity [Abstract]

Share Repurchases

June 2013 Share Repurchase Program

On June 3, 2013 the Company announced that its board of directors had approved the repurchase of up to $50.0 million of our common stock. Such repurchases may be made from time to time subject to pre-determined price and volume guidelines established by our board of directors. This repurchase program concluded on May 29, 2014 and resulted in the repurchase of $49.4 million of shares (as measured at the time of repurchase).

As part of this share repurchase program, shares may be purchased in open market transactions or pursuant to any trading plan that may be adopted in accordance with Rule 10b5-1 of the Exchange Act. The timing, manner, price and amount of any repurchases were determined at the Company's discretion, and the share repurchase program may have been suspended, terminated or modified at any time for any reason. Shares repurchased are classified as Treasury Stock. Details of the share repurchases during year ended December 31, 2014 under the June 2013 share repurchase program were as follows:



		Year Ended December 31, 2014
(Amounts in millions, except share and per share data)
Total number of shares repurchased		1,237,572
Average price paid per share		$29.33
Total value of shares repurchased (as measured at time of repurchase)		$36.3

June 2014 Share Repurchase Program

On June 5, 2014 the Company announced that its board of directors had approved the repurchase of up to an additional $50.0 million of our common stock. Such repurchases may be made from time to time subject to pre-determined price and volume guidelines established by our board of directors and commenced on June 6, 2014. As of December 31, 2014, there were $49.1 million remaining under the share repurchase program.

As part of the share repurchase program, shares may be purchased in open market transactions or pursuant to any trading plan that may be adopted in accordance with Rule 10b5-1 of the Exchange Act. The timing, manner, price and amount of any repurchases will be determined at our discretion, and the share repurchase program may be suspended, terminated or modified at any time for any reason. Shares repurchased are classified as Treasury Stock. Details of the share repurchases during the year ended December 31, 2014 under the June 2014 share repurchase program were as follows:



		Year Ended December 31, 2014
(Amounts in millions, except share and per share data)
Total number of shares repurchased		23,865
Average price paid per share		$37.71
Total value of shares repurchased (as measured at time of repurchase)		$0.9

Geographic Information

12 Months Ended

Dec. 31, 2014

Geographic Information

The Company attributes revenues to customers based on the location of the customer. The composition of the Company’s sales to unaffiliated customers between those in the United States and those in other locations for each year is set forth below:



	Year Ended December 31,
	2014		2013		2012
	(In thousands)
United States	$	232,109	$	202,743	$	183,380
Europe	56,760		49,480		43,456
Canada	13,530		12,655		11,625
Other	26,752		21,982		16,732
Total Revenues	$	329,151	$	286,860	$	255,193

The composition of the Company’s property and equipment between those in the United States and those in other countries as of the end of each year is set forth below:



	December 31,
	2014		2013
	(In thousands)
United States	$	38,240	$	32,370
Europe	3,375		4,655
Canada	195		256
Other	555		714
Total	$	42,365	$	37,995

Quarterly Financial Information Disclosure [Abstract]

The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments.

+ References

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+ Details

Quarterly Financial Information

12 Months Ended

Dec. 31, 2014

Quarterly Financial Information (Unaudited)



	2014
	First			Second			Third			Fourth
	(In thousands, except share and per share data)
Revenues	$	76,899		$	80,013		$	82,136		$	90,103
Cost of revenues (1)	23,441			23,232			24,491			26,303
Selling and marketing (1)	26,066			26,600			26,125			24,734
Research and development (1)	12,477			12,931			13,784			21,172
General and administrative (1)	13,344			14,642			14,966			19,971
Amortization of intangible assets	1,955			1,919			1,912			1,444
Gain on asset disposition	—			—			—			—
Settlement of litigation	(80		)	2,940			(80		)	(80		)
Impairment of intangible assets	—			—			6,942			2,780
Total expenses from operations	77,203			82,264			88,140			96,324
Loss from operations	(304		)	(2,251		)	(6,004		)	(6,221		)
Interest and other expense, net	(203		)	(304		)	(382		)	(358		)
Gain (loss) from foreign currency transactions	(153		)	(164		)	570			556
Loss before income taxes	(660		)	(2,719		)	(5,816		)	(6,023		)
(Provision) benefit for income taxes	(122		)	(481		)	2,555			3,363
Net loss	$	(782	)	$	(3,200	)	$	(3,261	)	$	(2,660	)
Net loss available to common stockholders per common share:
Basic	$	(0.02	)	$	(0.09	)	$	(0.10	)	$	(0.08	)
Diluted	$	(0.02	)	$	(0.09	)	$	(0.10	)	$	(0.08	)
Weighted-average number of shares used in per share calculations:
Basic	33,822,835			33,688,945			33,502,533			33,649,201
Diluted	33,822,835			33,688,945			33,502,533			33,649,201
(1) Amortization of stock-based compensation is included in the line items above as follows:
Cost of revenues	$	725		$	1,002		$	944		$	1,336
Selling and marketing	2,396			3,667			3,128			1,587
Research and development	725			856			999			2,030
General and administrative	3,377			3,535			5,088			10,578



	2013
	First			Second			Third			Fourth
	(In thousands, except share and per share data)
Revenues	$	68,848		$	69,911		$	71,606		$	76,495
Cost of revenues (1)	22,554			21,610			21,603			24,196
Selling and marketing (1)	24,458			25,491			24,255			25,743
Research and development (1)	10,223			9,803			10,441			10,558
General and administrative (1)	9,012			11,238			12,492			13,707
Amortization of intangible assets	2,151			1,936			1,956			1,914
Gain on asset disposition	(210		)	—			(4		)	—
Settlement of litigation	—			(1,160		)	—			(200		)
Total expenses from operations	68,188			68,918			70,743			75,918
Income from operations	660			993			863			577
Interest and other expense, net	(164		)	(168		)	(238		)	(368		)
Gain (loss) from foreign currency transactions	(340		)	93			82			103
Income before income taxes	156			918			707			312
Provision for income taxes	(2,179		)	(1,316		)	(789		)	(142		)
Net income (loss)	$	(2,023	)	$	(398	)	$	(82	)	$	170
Net loss available to common stockholders per common share:
Basic	$	(0.06	)	$	(0.01	)	$	—		$	—
Diluted	$	(0.06	)	$	(0.01	)	$	—		$	—
Weighted-average number of shares used in per share calculations:
Basic	34,113,786			34,414,301			34,502,456			35,487,041
Diluted	34,113,786			34,414,301			34,502,456			35,770,458
(1) Amortization of stock-based compensation is included in the line items above as follows:
Cost of revenues	$	716		$	832		$	887		$	911
Selling and marketing	2,813			3,219			2,487			2,543
Research and development	614			602			947			858
General and administrative	856			2,493			2,922			3,335

Basis of Presentation and Consolidation

The entire disclosure for the quarterly financial data in the annual financial statements. The disclosure may include a tabular presentation of financial information for each fiscal quarter for the current and previous year, including revenues, gross profit, income or loss before extraordinary items and earnings per share data. It also includes an indication if the information in the note is unaudited, comments on the aggregate effect of year-end adjustments, and an explanation of matters or transactions that affect comparability or are pertinent to an understanding of the information furnished.

+ References+ Details

Subsequent Event	12 Months Ended
Subsequent Event	Dec. 31, 2014
Subsequent Events [Abstract]
Subsequent Event	Subsequent Event Strategic Alliance and Acquisition On February 11, 2015 the Company entered into material definitive agreements with WPP plc ("WPP"). The agreements provide for: 1) a strategic alliance between the Company and WPP, and its affiliates, including The Kantar Group; 2) the acquisition of a portion of WPP's internet audience measurement business in Europe for 4.45% of the Company's outstanding shares ("consideration shares"). Further, WPP has commenced a tender offer to purchase up to 15.45% of the Company's common stock. If the consideration shares plus the shares purchased in the tender offer does not result in WPP obtaining a minimum of 15% of the Company's common stock, the Company is obligated to issue shares to ensure WPP achieves a total ownership percentage of 15%. The shares, if any, will be sold by the Company to WPP at the tender offer price of $46.13. The Company expects to close on these agreements over the following months upon the resolution of customary closing conditions.

Summary of Significant Accounting Policies (Policies)

12 Months Ended

Dec. 31, 2014

Accounting Policies [Abstract]

Use of Estimates

Fair Value Measurements

Level 1 — observable inputs such as quoted prices in active markets;

Level 2 — inputs other than the quoted prices in active markets that are observable either directly or indirectly;

Level 3 — unobservable inputs of which there is little or no market data, which require the Company to develop its own assumptions.

Cash and Cash Equivalents

Accounts Receivable

Property and Equipment

Business Combinations

Goodwill and Intangible Assets

Intangible assets with finite lives are amortized using the straight-line method over the following useful lives:



	Useful Lives (Years)
Acquired methodologies/technology	3 to 7
Customer relationships	3 to 7
Panel	7
Intellectual property	7 to 13
Trade names	2 to 10

Impairment of Long-Lived Assets

Lease Accounting

Foreign Currency

Operating Segment Information

Revenue Recognition

Cost of Revenues

Costs of Revenues

Selling And Marketing

Selling and Marketing

Research and Development

General and Administrative

Concentration of Credit Risk

Advertising Costs

All advertising costs are expensed as incurred. Advertising expense includes costs associated with direct marketing but does not include the cost of attendance at events or trade shows.

Stock-Based Compensation

Income Taxes

Earnings Per Share

Recent Pronouncements

Summary of Significant Accounting Policies (Tables)

12 Months Ended

Dec. 31, 2014

Accounting Policies [Abstract]

Allowance for doubtful accounts

The following is a summary of activities in the allowance for doubtful accounts for the fiscal years indicated:



	Year Ended December 31,
	2014			2013			2012
	(In thousands)
Allowance for Doubtful Accounts
Beginning Balance	$	(1,667	)	$	(1,117	)	$	(903	)
Additions	(2,576		)	(1,248		)	(1,429		)
Recoveries and write-offs	2,164			698			1,215
Ending Balance	$	(2,079	)	$	(1,667	)	$	(1,117	)

Schedule of intangible assets with finite lives

Intangible assets with finite lives are amortized using the straight-line method over the following useful lives:



	Useful Lives (Years)
Acquired methodologies/technology	3 to 7
Customer relationships	3 to 7
Panel	7
Intellectual property	7 to 13
Trade names	2 to 10

Reconciliation of basic and diluted net (loss) income per common share

The following table provides a reconciliation of the numerators and denominators used in computing basic and diluted net loss per common share:



	Year Ended December 31,
	2014			2013			2012
	(In thousands, except share data)
Calculation of basic and diluted net loss per share:
Net loss	$	(9,903	)	$	(2,333	)	$	(11,789	)
Net loss per common share:
Basic	(0.29		)	(0.07		)	(0.35		)
Diluted	(0.29		)	(0.07		)	(0.35		)
Weighted-average shares outstanding-common stock, basic and diluted	33,689,660			34,443,126			33,244,798

Property and Equipment (Tables)

12 Months Ended

Dec. 31, 2014

Property, Plant and Equipment [Abstract]

Property and Equipment Under Capital Lease Obligation

Property and equipment, including equipment under capital lease obligations, consists of the following:



	December 31,
	2014			2013
	(In thousands)
Computer equipment	$	72,402		$	60,673
Computer software, including internal-use software of $3,331 and $0, respectively	10,260			5,764
Office equipment and furniture	5,579			5,156
Automobiles	1,440			1,644
Leasehold improvements	15,835			15,785
Total, including capital leases of $56,419 and $43,776, respectively	105,516			89,022
Less: accumulated depreciation and amortization, including capital leases of $31,510 and $22,430, respectively	(63,151		)	(51,027		)
	$	42,365		$	37,995

Goodwill and Intangible Assets (Tables)

12 Months Ended

Dec. 31, 2014

Goodwill and Intangible Assets Disclosure [Abstract]

Carrying Value of Goodwill

The change in the carrying value of goodwill for the year ended December 31, 2014 is as follows (in thousands):



Balance as of January 1, 2013	$	102,900
Goodwill allocated to ARS disposition	(289		)
Translation adjustments	703
Balance as of December 31, 2013	103,314
Acquisition of MdotLabs	3,207
Translation adjustments	(2,996		)
Balance as of December 31, 2014	$	103,525

Schedule of Acquired Intangible Assets

The carrying values of the Company’s amortizable acquired intangible assets are as follows (in thousands):



	December 31, 2014							December 31, 2013
	Gross Carrying Amount		Accumulated Amortization			Net Carrying Amount		Gross Carrying Amount		Accumulated Amortization			Net Carrying Amount
Acquired methodologies/technology	$	6,612	$	(5,180	)	$	1,432	$	7,770	$	(5,471	)	$	2,299
Customer relationships	19,201		(12,970		)	6,231		35,774		(15,346		)	20,428
Panel	1,617		(1,521		)	96		1,650		(1,316		)	334
Intellectual property	13,562		(5,528		)	8,034		13,576		(3,999		)	9,577
Trade names	1,690		(1,690		)	—		2,904		(2,604		)	300
	$	42,682	$	(26,889	)	$	15,793	$	61,674	$	(28,736	)	$	32,938

Weighted Average Remaining Amortization Period

The weighted-average remaining amortization period by major asset class as of December 31, 2014, is as follows:



	(In years)
Acquired methodologies/technology	2.7
Customer relationships	2.5
Panel	0.4
Intellectual property	6.7

Estimated Future Amortization of Acquired Intangible Assets

The estimated future amortization of acquired intangible assets as of December 31, 2014 is as follows:



	(In thousands)
2015	$	5,037
2016	4,034
2017	3,070
2018	1,108
2019	518
Thereafter	2,026
	$	15,793

Income Taxes (Tables)

12 Months Ended

Dec. 31, 2014

Income Tax Disclosure [Abstract]

Component of (Loss) Income Before Income Tax

The components of (loss) income before income tax for the years ended December 31, 2014, 2013 and 2012 are as follows:



	Year Ended December 31,
	2014			2013		2012
	(In thousands)
Domestic	$	(7,323	)	$	1,943	$	(6,350	)
Foreign	(7,895		)	150		(3,065		)
Total	$	(15,218	)	$	2,093	$	(9,415	)

Income Tax (Benefit) Provision

Income tax (benefit) provision is comprised of the following:



	Year Ended December 31,
	2014			2013			2012
	(In thousands)
Current:
Federal	$	4,812		$	152		$	(70	)
State	1,224			373			114
Foreign	1,713			1,520			1,434
Total	7,749			2,045			1,478
Deferred:
Federal	(8,858		)	3,518			1,278
State	(4,073		)	392			(635		)
Foreign	(133		)	(1,529		)	253
Total	(13,064		)	2,381			896
Income tax (benefit) provision	$	(5,315	)	$	4,426		$	2,374

Effective Income Tax Rate Reconciliation

A reconciliation of the statutory United States income tax rate to the effective income tax rate is as follows:



	Year Ended December 31,
	2014		2013		2012
Statutory federal tax rate	35.0	%	35.0	%	35.0	%
State taxes, net of federal benefit	8.7		23.8		3.6
Nondeductible items	(6.9	)	56.9		(15.5	)
Foreign rate differences	(25.9	)	96.5		(2.9	)
Change in statutory tax rates	(0.5	)	4.3		(0.9	)
Change in valuation allowance	0.2		(144.8	)	(10.6	)
Stock compensation shortfalls	—		41.2		(4.3	)
True-ups and other adjustments	1.7		(5.7	)	(0.4	)
Subpart F income recapture	—		96.3		—
Market-based stock awards	—		—		(27.8	)
Outside basis differences	23.1		—		—
Foreign tax withholding	(0.2	)	4.3		(0.8	)
Uncertain tax positions	(0.3	)	3.7		(0.6	)
Effective tax rate	34.9	%	211.5	%	(25.2	)%

Components of Net Deferred Income Taxes

Significant components of the Company’s net deferred income taxes are as follows:



	December 31,
	2014			2013
	(In thousands)
Deferred tax assets:
Net operating loss carryforwards	$	4,575		$	6,658
Capital loss carryforwards	812			778
Tax credits	—			1,817
Allowance for doubtful accounts	682			506
Accrued salaries and benefits	2,584			724
Deferred revenues	1,632			922
Capital leases	10,829			8,955
Deferred compensation	12,036			7,170
Deferred rent	4,593			4,937
Outside basis differences	3,512			—
Intangible assets	4,072			—
Transaction costs	1,577			365
Other	782			653
Gross deferred tax assets	47,686			33,485
Valuation allowance	(930		)	(1,197		)
Net deferred tax assets	46,756			32,288
Deferred tax liabilities:
Intangible assets	—			(752		)
Property and equipment	(11,130		)	(9,387		)
Subpart F income recapture	(2,409		)	(2,310		)
Prepaid maintenance	(252		)	(317		)
Other	(802		)	(81		)
Total deferred tax liabilities	(14,593		)	(12,847		)
Net deferred tax asset	$	32,163		$	19,441

Deferred Tax Asset Valuation Allowance

The following is a summary of activities in the deferred tax asset valuation allowance for the fiscal years indicated:



	December 31,
	2014			2013
	(In thousands)
Deferred Tax Valuation Allowance
Beginning Balance	$	(1,197	)	$	(4,045	)
Additions	—			(132		)
Reductions	267			2,980
Ending Balance	$	(930	)	$	(1,197	)

Unrecognized Income Tax Benefits

The changes in the liability for unrecognized income tax benefits as of December 31, 2014, 2013 and 2012 resulted from the following:



	December 31,
	2014			2013			2012
	(In thousands)
Unrecognized tax benefits beginning balance	$	1,443		$	1,418		$	1,386
Increase related to tax positions of prior years	70			36			69
Increase related to tax positions of the current year	42			45			4
Decrease related to tax positions of prior years	(36		)	(21		)	(27		)
Decrease due to settlements	—			(4		)	—
Decrease due to lapse in statutes of limitations	(59		)	(31		)	(14		)
Unrecognized tax benefits ending balance	$	1,460		$	1,443		$	1,418

Disclosure of Compensation Related Costs, Share-based Payments [Abstract]

Tabular disclosure of tax positions taken in the tax returns filed or to be filed for which it is more likely than not that the tax position will not be sustained upon examination by taxing authorities (i.e., uncertain tax positions) and other types of income tax contingencies, including: (1) the policy on classification of interest and penalties; (2) a tabular reconciliation of the total amounts of unrecognized tax benefits at the beginning and end of the period; the total amount(s) of: (3) unrecognized tax benefits that, if recognized, would affect the effective tax rate, and (4) interest and penalties recognized in each of the income statement and balance sheet; (5) for positions for which it is reasonably possible that the total amounts unrecognized will significantly change within 12 months of the reporting date the: (i) nature of the uncertainty, (ii) nature of the event that could occur that would cause the change, and (iii) an estimate of the range of the reasonably possible change or a statement that an estimate of the range cannot be made; and (6) a description of tax years that remain subject to examination by major tax jurisdictions.

+ References+ Details

Stockholders' Equity (Tables)

12 Months Ended

Dec. 31, 2014

Schedule of Share-based Payment Award, Stock Options, Valuation Assumptions



	Year Ended December 31,
	2014
Dividend yield	0.00	%
Expected volatility	34.11	%
Risk-free interest rate	0.96	%
Expected life of options (in years)	3.00

Stock Option Activity

A summary of the Plans is presented below:



	Number of shares		Weighted- Average Exercise Price
Options outstanding January 1, 2012	1,507,519		$	13.02
Options granted	—		—
Options exercised	(367,234	)	0.65
Options forfeited	(1,048,478	)	18.12
Options expired	(1,255	)	2.79
Options outstanding December 31, 2012	90,552		4.38
Options granted	—		—
Options exercised	(52,063	)	4.37
Options forfeited	—		—
Options expired	(255	)	9.73
Options outstanding December 31, 2013	38,234		4.37
Options granted⁽¹⁾	1,969,453		42.92
Options exercised	(27,242	)	3.96
Options forfeited	—		—
Options expired	(137	)	9.29
Options outstanding at December 31, 2014	1,980,308		$	42.71
Options exercisable at December 31, 2014	10,855		$	5.34

⁽¹⁾ Weighted-average grant date fair value of options granted during the year ended December 31, 2014 was $8.68. There were no options granted during the years ended December 31, 2013 and 2012.

Options Outstanding Range of Exercise Price

The following table summarizes information about options outstanding at December 31, 2014:



	Options Outstanding				Options Exercisable
Range of Exercise Prices	Options Outstanding	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Options Exercisable	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)
$1.09 - $4.25	4,636	$	4.17	0.86	4,636	$	4.17	0.86
$4.26 - $7.50	4,545	$	5.06	1.23	4,545	$	5.06	1.23
$7.51 - $13.66	1,674	$	9.35	2.39	1,674	$	9.35	2.39
$42.92	1,969,453	$	42.92	9.86	—	$	—	—
	1,980,308	42.71		9.81	10,855	$	5.34	1.25

Nonvested Stock Awards

A summary of the status for nonvested stock awards as of December 31, 2014 is presented as follows:



Nonvested Stock Awards	Restricted Stock		Restricted Stock Units		Number of Shares Underlying Awards		Weighted Average Grant- Date Fair Value
Nonvested at January 1, 2012	1,385,420		419,094		1,804,514		$	19.75
Granted	1,706,900		445,368		2,152,268		20.84
Vested	(888,707	)	(168,215	)	(1,056,922	)	18.81
Forfeited	(233,903	)	(229,423	)	(463,326	)	21.34
Nonvested at December 31, 2012	1,969,710		466,824		2,436,534		$	20.82
Granted	484,052		1,025,065		1,509,117		19.95
Vested	(1,196,792	)	(200,651	)	(1,397,443	)	17.91
Forfeited	(206,360	)	(156,312	)	(362,672	)	20.71
Nonvested at December 31, 2013	1,050,610		1,134,926		2,185,536		$	22.10
Granted	233,547		912,606		1,146,153		33.07
Vested	(772,493	)	(467,829	)	(1,240,322	)	24.59
Forfeited	(34,671	)	(169,122	)	(203,793	)	24.35
Nonvested at December 31, 2014	476,993		1,410,581		1,887,574		$	26.88

Shares Reserved for Issuance

At December 31, 2014, the Company had reserved for future issuance the following shares of common stock upon the exercise of options and warrants:



Common stock available for future issuances under the Plans	1,563,114
Common stock reserved for outstanding options and restricted stock units	3,390,889
	4,954,003

Share Repurchases (Tables)

12 Months Ended

Dec. 31, 2014

Equity [Abstract]

Schedule of cash paid for share repurchases

Details of the share repurchases during the year ended December 31, 2014 under the June 2014 share repurchase program were as follows:



		Year Ended December 31, 2014
(Amounts in millions, except share and per share data)
Total number of shares repurchased		23,865
Average price paid per share		$37.71
Total value of shares repurchased (as measured at time of repurchase)		$0.9

Details of the share repurchases during year ended December 31, 2014 under the June 2013 share repurchase program were as follows:



		Year Ended December 31, 2014
(Amounts in millions, except share and per share data)
Total number of shares repurchased		1,237,572
Average price paid per share		$29.33
Total value of shares repurchased (as measured at time of repurchase)		$36.3

Geographic Information (Tables)

12 Months Ended

Dec. 31, 2014

Segment Reporting Information, Revenue for Reportable Segment [Abstract]

Schedule of Revenues Based on Customer Location



	Year Ended December 31,
	2014		2013		2012
	(In thousands)
United States	$	232,109	$	202,743	$	183,380
Europe	56,760		49,480		43,456
Canada	13,530		12,655		11,625
Other	26,752		21,982		16,732
Total Revenues	$	329,151	$	286,860	$	255,193

Schedule of Composition of the Company's Property and Equipment

The composition of the Company’s property and equipment between those in the United States and those in other countries as of the end of each year is set forth below:



	December 31,
	2014		2013
	(In thousands)
United States	$	38,240	$	32,370
Europe	3,375		4,655
Canada	195		256
Other	555		714
Total	$	42,365	$	37,995

Quarterly Financial Information (Tables)

12 Months Ended

Dec. 31, 2014

Quarterly Financial Information Disclosure [Abstract]

Schedule of Quarterly Financial Information

Quarterly Financial Information (Unaudited)



	2014
	First			Second			Third			Fourth
	(In thousands, except share and per share data)
Revenues	$	76,899		$	80,013		$	82,136		$	90,103
Cost of revenues (1)	23,441			23,232			24,491			26,303
Selling and marketing (1)	26,066			26,600			26,125			24,734
Research and development (1)	12,477			12,931			13,784			21,172
General and administrative (1)	13,344			14,642			14,966			19,971
Amortization of intangible assets	1,955			1,919			1,912			1,444
Gain on asset disposition	—			—			—			—
Settlement of litigation	(80		)	2,940			(80		)	(80		)
Impairment of intangible assets	—			—			6,942			2,780
Total expenses from operations	77,203			82,264			88,140			96,324
Loss from operations	(304		)	(2,251		)	(6,004		)	(6,221		)
Interest and other expense, net	(203		)	(304		)	(382		)	(358		)
Gain (loss) from foreign currency transactions	(153		)	(164		)	570			556
Loss before income taxes	(660		)	(2,719		)	(5,816		)	(6,023		)
(Provision) benefit for income taxes	(122		)	(481		)	2,555			3,363
Net loss	$	(782	)	$	(3,200	)	$	(3,261	)	$	(2,660	)
Net loss available to common stockholders per common share:
Basic	$	(0.02	)	$	(0.09	)	$	(0.10	)	$	(0.08	)
Diluted	$	(0.02	)	$	(0.09	)	$	(0.10	)	$	(0.08	)
Weighted-average number of shares used in per share calculations:
Basic	33,822,835			33,688,945			33,502,533			33,649,201
Diluted	33,822,835			33,688,945			33,502,533			33,649,201
(1) Amortization of stock-based compensation is included in the line items above as follows:
Cost of revenues	$	725		$	1,002		$	944		$	1,336
Selling and marketing	2,396			3,667			3,128			1,587
Research and development	725			856			999			2,030
General and administrative	3,377			3,535			5,088			10,578



	2013
	First			Second			Third			Fourth
	(In thousands, except share and per share data)
Revenues	$	68,848		$	69,911		$	71,606		$	76,495
Cost of revenues (1)	22,554			21,610			21,603			24,196
Selling and marketing (1)	24,458			25,491			24,255			25,743
Research and development (1)	10,223			9,803			10,441			10,558
General and administrative (1)	9,012			11,238			12,492			13,707
Amortization of intangible assets	2,151			1,936			1,956			1,914
Gain on asset disposition	(210		)	—			(4		)	—
Settlement of litigation	—			(1,160		)	—			(200		)
Total expenses from operations	68,188			68,918			70,743			75,918
Income from operations	660			993			863			577
Interest and other expense, net	(164		)	(168		)	(238		)	(368		)
Gain (loss) from foreign currency transactions	(340		)	93			82			103
Income before income taxes	156			918			707			312
Provision for income taxes	(2,179		)	(1,316		)	(789		)	(142		)
Net income (loss)	$	(2,023	)	$	(398	)	$	(82	)	$	170
Net loss available to common stockholders per common share:
Basic	$	(0.06	)	$	(0.01	)	$	—		$	—
Diluted	$	(0.06	)	$	(0.01	)	$	—		$	—
Weighted-average number of shares used in per share calculations:
Basic	34,113,786			34,414,301			34,502,456			35,487,041
Diluted	34,113,786			34,414,301			34,502,456			35,770,458
(1) Amortization of stock-based compensation is included in the line items above as follows:
Cost of revenues	$	716		$	832		$	887		$	911
Selling and marketing	2,813			3,219			2,487			2,543
Research and development	614			602			947			858
General and administrative	856			2,493			2,922			3,335

Summary of Significant Accounting Policies (Narrative) (Detail) (USD $)	3 Months Ended								12 Months Ended
	Dec. 31, 2014	Sep. 30, 2014	Jun. 30, 2014	Mar. 31, 2014	Dec. 31, 2013	Sep. 30, 2013	Jun. 30, 2013	Mar. 31, 2013	Dec. 31, 2014 segment	Dec. 31, 2013	Dec. 31, 2012
Summary of Significant Accounting Policies [Line Items]
Percentage of holdings for consolidation									50.00%
Impairment of intangible assets	$ 2,780,000	$ 6,942,000	$ 0	$ 0					$ 9,722,000	$ 0	$ 3,349,000
Interest income on investments and excess cash balances nominal value									200,000	200,000	100,000
Gain (loss) from foreign currency transactions	556,000	570,000	(164,000)	(153,000)	103,000	82,000	93,000	(340,000)	809,000	(62,000)	(744,000)
Number of reporting units									1
Revenue recognized in nonmonetary transactions									16,300,000	3,200,000
Revenue recognized related party									10,700,000	1,800,000
Expense related to nonmonetary transactions									16,300,000	1,800,000
Amount of expense recognized related to timing difference									14,300,000	0
Advertising expense									300,000	200,000	100,000
Dilutive effect of stock options and restricted shares (in shares)									1,007,602	688,659	1,547,077
Minimum [Member]
Summary of Significant Accounting Policies [Line Items]
Property and equipment, estimated useful life, maximum (in years)									3 years
Revenue recognition period									3 months
Maximum [Member]
Summary of Significant Accounting Policies [Line Items]
Property and equipment, estimated useful life, maximum (in years)									5 years
Revenue recognition period									24 months
Service Arrangements [Member] \| Minimum [Member]
Summary of Significant Accounting Policies [Line Items]
Revenue recognition period									2 months
Service Arrangements [Member] \| Maximum [Member]
Summary of Significant Accounting Policies [Line Items]
Revenue recognition period									1 year
Fair Value, Inputs, Level 2 [Member]
Summary of Significant Accounting Policies [Line Items]
Long lived assets held and used fair value disclosure									0
Fair Value, Inputs, Level 3 [Member]
Summary of Significant Accounting Policies [Line Items]
Long lived assets held and used fair value disclosure											$ 2,500,000

Summary of Significant Accounting Policies (Schedule of Allowance For Doubtful Accounts) (Details) (USD $) In Thousands, unless otherwise specified	12 Months Ended
	Dec. 31, 2014	Dec. 31, 2013	Dec. 31, 2012
Allowance for Doubtful Accounts Receivable [Roll Forward]
Beginning Balance	$ (1,667)	$ (1,117)	$ (903)
Additions	(2,576)	(1,248)	(1,429)
Recoveries and write-offs	2,164	698	1,215
Ending Balance	$ (2,079)	$ (1,667)	$ (1,117)

Summary of Significant Accounting Policies (Schedule of Useful Lives of Finite Lived Intangible Assets) (Detail)	12 Months Ended
	Dec. 31, 2014
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	3 years
Acquired methodologies/technology [Member] \| Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	3 years
Acquired methodologies/technology [Member] \| Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Customer relationships [Member] \| Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	3 years
Customer relationships [Member] \| Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Panel [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Intellectual property [Member] \| Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Intellectual property [Member] \| Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	13 years
Trade names [Member] \| Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	2 years
Trade names [Member] \| Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	10 years

Summary of Significant Accounting Policies (Schedule of Computing Basic and Diluted Net (Loss) Income Per Common Share) (Detail) (USD $) In Thousands, except Share data, unless otherwise specified	3 Months Ended								12 Months Ended
	Dec. 31, 2014	Sep. 30, 2014	Jun. 30, 2014	Mar. 31, 2014	Dec. 31, 2013	Sep. 30, 2013	Jun. 30, 2013	Mar. 31, 2013	Dec. 31, 2014	Dec. 31, 2013	Dec. 31, 2012
Accounting Policies [Abstract]
Net loss	$ (2,660)	$ (3,261)	$ (3,200)	$ (782)	$ 170	$ (82)	$ (398)	$ (2,023)	$ (9,903)	$ (2,333)	$ (11,789)
Net income per share - common stock: Basic (in dollars per share)	$ (0.08)	$ (0.10)	$ (0.09)	$ (0.02)	$ 0.00	$ 0.00	$ (0.01)	$ (0.06)	$ (0.29)	$ (0.07)	$ (0.35)
Net income per share - common stock: Diluted (in dollars per share)	$ (0.08)	$ (0.10)	$ (0.09)	$ (0.02)	$ 0.00	$ 0.00	$ (0.01)	$ (0.06)	$ (0.29)	$ (0.07)	$ (0.35)
Weighted-average shares outstanding-common stock, basic (in shares)	33,649,201	33,502,533	33,688,945	33,822,835	35,487,041	34,502,456	34,414,301	34,113,786	33,689,660	34,443,126	33,244,798

The amount of net income (loss) for the period per each share of common stock or unit outstanding during the reporting period.

+ References+ Details

The amount of net income (loss) for the period available to each share of common stock or common unit outstanding during the reporting period and to each share or unit that would have been outstanding assuming the issuance of common shares or units for all dilutive potential common shares or units outstanding during the reporting period.

+ References+ Details

The portion of profit or loss for the period, net of income taxes, which is attributable to the parent.

+ References+ Details

Business Combinations (Narrative) (Detail) (USD $)	3 Months Ended								12 Months Ended			0 Months Ended	5 Months Ended	12 Months Ended
Business Combinations (Narrative) (Detail) (USD $)	Dec. 31, 2014	Sep. 30, 2014	Jun. 30, 2014	Mar. 31, 2014	Dec. 31, 2013	Sep. 30, 2013	Jun. 30, 2013	Mar. 31, 2013	Dec. 31, 2014	Dec. 31, 2013	Dec. 31, 2012	Aug. 04, 2014 Mdot Labs [Member]	Dec. 31, 2014 Mdot Labs [Member]	Dec. 31, 2014 Mdot Labs [Member]
Business Acquisition [Line Items]
Total purchase price												$ 4,500,000
Goodwill									3,207,000			3,207,000
Definite-lived intangible assets acquired												722,000
Useful life												5 years
Revenues	90,103,000	82,136,000	80,013,000	76,899,000	76,495,000	71,606,000	69,911,000	68,848,000	329,151,000	286,860,000	255,193,000		200,000
Acquisition costs														$ 100,000

Business Combinations (Allocation) (Detail) (USD $) In Thousands, unless otherwise specified	12 Months Ended	0 Months Ended
	Dec. 31, 2014	Aug. 04, 2014 Mdot Labs [Member]	Aug. 04, 2014 Mdot Labs [Member]
Business Acquisition [Line Items]
Cash and cash equivalents			$ 517
Accounts Receivable, net			233
Prepaid expenses and other current assets			1
Property and equipment, net			10
Accounts payable			(98)
Accrued expenses			(92)
Net tangible assets acquired			571
Definite-lived intangible assets acquired		722
Goodwill	3,207	3,207
Total purchase price		$ 4,500

Asset Disposition (Details) (USD $)	3 Months Ended	12 Months Ended
Asset Disposition (Details) (USD $)	Mar. 31, 2013	Dec. 31, 2014	Dec. 31, 2013
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Proceeds from disposition of assets			$ 1,000,000
Percentage of discount rate			18.50%
Percentage of royalty rate			3.00%
Finite-lived intangible assets useful life (in years)		3 years
Cash proceeds received at closing, net	160,000
Proceeds receivable (placed in escrow)	750,000
Fair value of licensed intellectual property	1,182,000	42,682,000	61,674,000
Total	2,092,000
Carrying value of assets disposed	(1,436,000)
Goodwill allocated to disposition	(289,000)
Fair value of accelerated equity awards	(157,000)
Gain on disposition	210,000
A.R.S Group [Member]
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Fair value of licensed intellectual property			$ 1,200,000

Property and Equipment (Capital Lease Obligations) (Detail) (USD $) In Thousands, unless otherwise specified	Dec. 31, 2014	Dec. 31, 2013
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 105,516	$ 89,022
Less: accumulated depreciation and amortization, including capital leases of $31,510 and $22,430, respectively	(63,151)	(51,027)
Property and equipment, net	42,365	37,995
Capital leases	56,419	43,776
Accumulated depreciation, capital leases	31,510	22,430
Computer equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, gross	72,402	60,673
Internal use softward [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, gross	3,331	0
Computer software [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, gross	10,260	5,764
Office equipment and furniture [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, gross	5,579	5,156
Automobiles [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, gross	1,440	1,644
Leasehold improvements [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 15,835	$ 15,785

Goodwill and Intangible Assets (Carrying Value of Goodwill) (Detail) (USD $) In Thousands, unless otherwise specified	12 Months Ended
	Dec. 31, 2014	Dec. 31, 2013
Goodwill [Roll Forward]
Beginning balance	$ 103,314	$ 102,900
Goodwill allocated to ARS disposition		(289)
Acquisition of MdotLabs	3,207
Translation adjustments	(2,996)	703
Ending balance	$ 103,525	$ 103,314

Goodwill and Intangible Assets (Narrative) (Detail) (USD $)	3 Months Ended								12 Months Ended			0 Months Ended	12 Months Ended			6 Months Ended
	Dec. 31, 2014	Sep. 30, 2014	Jun. 30, 2014	Mar. 31, 2014	Dec. 31, 2013	Sep. 30, 2013	Jun. 30, 2013	Mar. 31, 2013	Dec. 31, 2014	Dec. 31, 2013	Dec. 31, 2012	Jun. 30, 2012 A.R.S Group [Member]	Dec. 31, 2012 A.R.S Group [Member]	Dec. 31, 2014 Fair Value, Inputs, Level 2 [Member]	Dec. 31, 2012 Fair Value, Inputs, Level 3 [Member]	Jun. 30, 2012 Fair Value, Inputs, Level 3 [Member] A.R.S Group [Member]
Goodwill [Line Items]
Amortization of intangible assets	$ 1,444,000	$ 1,912,000	$ 1,919,000	$ 1,955,000	$ 1,914,000	$ 1,956,000	$ 1,936,000	$ 2,151,000	$ 7,230,000	$ 7,957,000	$ 9,289,000
Impairment of intangible assets	2,780,000	6,942,000	0	0					9,722,000	0	3,349,000		3,300,000
Long lived assets held and used fair value disclosure														$ 0	$ 2,500,000	$ 2,500,000
Percentage of discount rate										18.50%		18.50%
Percentage of royalty rate										3.00%		3.00%

Goodwill and Intangible Assets (Schedule of Acquired Intangible Assets) (Detail) (USD $) In Thousands, unless otherwise specified	Dec. 31, 2014	Dec. 31, 2013	Mar. 31, 2013
Goodwill [Line Items]
Fair value of licensed intellectual property	$ 42,682	$ 61,674	$ 1,182
Accumulated Amortization	(26,889)	(28,736)
Net Carrying Amount	15,793	32,938
Acquired methodologies/technology [Member]
Goodwill [Line Items]
Fair value of licensed intellectual property	6,612	7,770
Accumulated Amortization	(5,180)	(5,471)
Net Carrying Amount	1,432	2,299
Customer relationships [Member]
Goodwill [Line Items]
Fair value of licensed intellectual property	19,201	35,774
Accumulated Amortization	(12,970)	(15,346)
Net Carrying Amount	6,231	20,428
Panel [Member]
Goodwill [Line Items]
Fair value of licensed intellectual property	1,617	1,650
Accumulated Amortization	(1,521)	(1,316)
Net Carrying Amount	96	334
Intellectual property [Member]
Goodwill [Line Items]
Fair value of licensed intellectual property	13,562	13,576
Accumulated Amortization	(5,528)	(3,999)
Net Carrying Amount	8,034	9,577
Trade names [Member]
Goodwill [Line Items]
Fair value of licensed intellectual property	1,690	2,904
Accumulated Amortization	(1,690)	(2,604)
Net Carrying Amount	$ 0	$ 300

Goodwill and Intangible Assets (Estimated Future Amortization of Acquired Intangible Assets) (Detail) (USD $) In Thousands, unless otherwise specified	Dec. 31, 2014	Dec. 31, 2013
Goodwill and Intangible Assets Disclosure [Abstract]
2015	$ 5,037
2016	4,034
2017	3,070
2018	1,108
2019	518
Thereafter	2,026
Net Carrying Amount	$ 15,793	$ 32,938

Accrued Expenses (Schedule of Accrued Expenses) (Detail) (USD $) In Thousands, unless otherwise specified	Dec. 31, 2014	Dec. 31, 2013
Other Liabilities Disclosure [Abstract]
Payroll and payroll related	$ 11,453	$ 9,213
Stock-based compensation	7,177	6,061
Cost of revenues	6,261	5,641
Income, sales and other taxes	4,460	4,716
Professional fees	2,109	3,066
Other	5,752	4,775
Total accrued expenses	$ 37,212	$ 33,472